Morning Musume ’14, what is this PV?

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I think it’s about time that I stopped avoiding this and finally faced it headfirst. I of course mean Morning Musume ’14’s PV for What Is Love. If you can call it that that is. It’s their 2nd PV from their upcoming triple A-side single Egao no Kimi wa Taiyou sa/Kimi no Kawari wa Iyashinai/What Is Love. Though if you ask me it should have stayed a double A-side and What is Love should have just been a B-side.

Don’t get me wrong, I absolutely love What is Love. I didn’t love it initially, but after a few listens it became one of those songs I couldn’t get enough. And I actually started to get angry that the song had been out for a while and there was no conformation about it being a new single. Tsunku did say that it may become a single. But whenever Tsunku is vague about things it usually means they are going to happen. Just like when he blogged about thinking about starting Mini Moni again and boom Shin Mini Moni and the other revamped units were formed. And I’m sure he’s done this many times since.

Though after watching the PV for What is Love I almost regret wanting it to be an A-side. While I do appreciate there being a studio recorded version of the song I’m not so sure I appreciate the PV. But I honestly should have seen it coming. Literally the day before the PV came out I was talking to Kiana about the covers for the single and I asked her something along the lines of, “They are only wearing 2 outfits on the covers, so what outfits are they going to use for the What is Love PV?” We both came to the conclusion that we had no idea but hoped they didn’t pull another One Two Three/The Matenrou Show fiasco and use one of the outfits twice.

And to our horror the PV turned out to be worse than we had feared. Instead of a proper PV, or even an extremely cheap PV that is just a dance shot, we were given one of the least creative and worse PVs know to man. The concert footage video. Now, I’m sure everyone is familiar with this type of PV. But in the US artists only have videos like this when they are either extremely busy or have no idea what to do for a video but still want a new single. And I gotta tell you, they are usually more interesting. In the US it’s usually concert footage mixed with behind the scenes footage and sometimes they’re not completely awful because you see the artist being natural and having fun. Why weren’t we given that? I mean, H!P films all of that stuff anyway for DVD Magazines anyway. I would seriously love to see the girls getting ready for a concert as well. Or something like driving to the venue, eating food, messing around back stage, or practicing their choreography. Even doing their hair and make-up would be more interesting than this!

I really think it’s time to stop blogging and start the career I was destined to have: H!P music video director. I mean seriously, I could do a way better job than whoever is in charge now. This PV is literally nothing more than the girls dancing to the song at a concert. Now where have I seen the exact same thing before? Oh that’s right, that’s exactly what the J-MELO performance of the song was. Except in this they are wearing different outfits and are actually on a concert stage. I’m sorry there is just nothing interesting about this PV. I’m not Chii, different camera angles don’t do anything for me.

Remember the last time Momusu had a live PV? That’s right it was Chokkan 2. Remember what that PV was like? That’s right, it was a mix of live performances. A mix! And they had to make the PV quickly. Remember because Chokkan 2 was supposed to be the B-side, but everyone hated Koi wa Hassou so much that Chokkan 2 became the A-side? Which means they only had days to put this PV together. Which is why it’s fine that it had live footage. But the worst part is, Momusu didn’t have to put the What is Love PV together in a short amount of time, so there’s really no reason for how the PV is. I mean, Chokkan 2 was put together quickly and we still have a PV with close-up shots. And it has 2 different horrible CG backgrounds. And the concert footage they used was from the entire concert! Not just the performance of the song!

I don’t know, maybe there are people out there who are ok with having concert footage as a PV. I, however, am not one of them.

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I have to laugh that font is prettier than the entire PV.

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Look at all the fans though.

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I never really liked these outfits.

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Momusu’s formation dances are the best.

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Oh look another view of the fans. There’s so much going on in this PV I can’t take it.

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Harunan does look cute in this hat I must admit.

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Maa-chan’s hat is a good reminder that it looks like everyone is wearing shiny tennis outfits.

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Riho looks super cute.

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I could do without this part of the dance to be honest.

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Mizuki is super pretty.

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Oh wow now it’s the audience from this angle.

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Look how in sync they are.

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I never noticed before, but they are making a heart.

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There is seriously not enough Zukki in this PV.

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But she still manages to smile. And also, possessed Sakura on the right.

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Haruka is sweating so much her bangs have almost disappeared completely.

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Eripon is only shown for a split moment but she still manages to look gorgeous.

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That Mizuki smile.

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Wink.

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Riho is just incredible at dancing.

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I love how it looks like Haruka is photobombing Sayumi.

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What an odd ending pose.

Take a ride with Hey! Say! JUMP

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What better way to bring in the new year than to have my first PV review of the new year be of one of my favorite idol groups? Though Hey! Say! JUMP’s Ride With Me was released last year, it’s close enough. I actually intended to do this PV as soon as it came out but I was too busy with my end of the year posts, and so here we are.

I am actually surprised that I ended up liking this PV more than I thought I would. Even though the PV is incredibly cheap and there’s not really much going on in the final version than what we saw in the PV preview, I still like it. I think the PV is really fun. I think they actually put in a lot more effort into this PV than it seems. While at first looks all you can really notice is that obnoxious jungle gym/cage made out of what looks like PVC pipes looming in the background. For a second it felt like we were transported back to the Super Delicate PV with those white abstract art pieces.

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But in a weird way I’m into them. Mostly because without them they would just be in an empty room dancing on that same metallic  reflective material that they used in the over PV.

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I can really appreciate is that they added some other element to the dancing set, no matter how random it is. I also really like that throughout the PV they shine lights on the white metal piece in tune of the song. Or at least it looks like it’s in tune of the song to me.

I could really take or leave the second main set of the PV which is that neon rainbow hallway they use for the close-up shots. Not only do they look like they cost $2 to make they give off a similar feel to Kisumai’s Ai no Beat dance version PV where they did their close-up scenes in a hallway full of graffiti written in black light ink.

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You guys also know that I don’t like those scenes because of the awful styling.  While I do think members like Yuto, Takaki, Inoo, and Hikaru were able to not have the horrendous hairstyles the rest of the guys have, I don’t think anyone really escaped the bad outfit styling. I don’t think many guys wake up and say, “Today I’ll wear a mustard colored motorcycle jacket.” I’ve never actually seen motorcycle jackets for men in any other color but black or brown. Maybe I’m being a bit biased since Momusu pulled off bright neon motorcycle jackets extremely well.

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I’m sorry I just think Hey! Say! JUMP look ridiculous in them. That’s my story and I’m sticking to it. I think the blue and red jackets are the only ones that possibly pass.

But all of those terrible motorcycle jackets are forgiven when we see the guys in those tuxedos. Definitely the highlight of the PV for me. The guys look so classy, dapper, and absolutely gorgeous. I also really like the black CG shapes in the background. It’s relatively simple, but I think small touches like that that keep you from getting bored are perfect. Because let’s be honest, if they left that white it would have been too plain and I would have been complaining about it instantly.

But I think the real win for this PV is the amount of screen time everyone gets. It is finally what I’ve always hoped for for HSJ, we get to see everyone! And for a decent amount of time! Remember the Super Delicate PV where Inoo and Keito literally got two solo scenes that were 2 seconds longs? That was a grim time for the group.

But HSJ have really been turning things around with their latest releases. In Come On A My House there was a pretty equal amount of screen time and in Ride With Me we get completely equal screen time and everyone gets lines. There is literally nothing else I can possibly ask from them.

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Tell me that the lights aren’t in sync with the music here.

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The shadowy figure of Ryosuke just standing there, reminding everyone who is the most popular.

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I could do without all these seizure inducing scene changes.

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Come on now, Chinen looks ridiculous.

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Daiki doesn’t look completely awful I suppose.

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I really wish their dancing outfits were any other color but white. It’s too boring.

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Ryosuke is trying so hard too look hot, but I’m sorry not with that hair.

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Am I the only one who thinks the way he parts his hair is similar to the way is was styled in the Over PV?

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Though obviously in Over her had more bangs and split them.

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The technicolor lights are a little distracting to be honest.

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WTF is Daiki even doing?

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Oh Inoo.

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What’s with the sudden rush of Takaki feelings? He looks really good here.

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Thankfully my beloved Yuto manages to not look stupid.

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RIP Keito’s lovely long hair.

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Go away Takaki.

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Yuto looking adorable.

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Lookin’ good Ryosuke.

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It’s reasons like this that he’s the most popular.

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That slight wink!

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Can we all agree that Daiki has no idea what to do during his close-ups? Right now he’s playing air piano.

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Yabu is a cutie, too bad his hair is terrible here.

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I think it’s funny that Inoo looks the same in practically every PV.

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I hate this ride with me dance move with a burning passion.

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Hikaru looks the best with black hair.

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Cutie.

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Yuto in a tux, I don’t think life gets much better than this.

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Inoo’s tie is so cool.

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I hate when they style Keito’s hair like this.

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Hikaru looks so cute.

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For some reason Ryosuke’s hair looks much better here.

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Why are they covering their eyes?

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I didn’t even notice Keito’s shirt was open a bit. Thanks a lot stylist.

Did Momusu just release a decent PV for once?

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Recently, to everyone’s great surprise I might add, Morning Musume announced that they would be releasing an unprecedented triple A-side single, Egao no Kimi wa Taiyou sa/Kimi no Kawari wa Iyashinai/What is Love to be released on January 29th. Ok, unprecedented is probably way too extravagant of a word. But come on, you tell me the last time an idol group released a triple A-side single? Actually don’t tell me, because there most likely is such a time. But whatever, the groups that I follow have never had such an exciting release before. And to make things even more exciting they released the first PV for Egao no Kimi wa Taiyou sa on yesterday’s episode of Hello!Station. Over a month before the actual release date of the single.

My immediate reaction when I first head that it was going to be a triple A-side was, “Hey we already know What is Love is a great song, if we get 2 other A-side that are just as good we’re in for an amazing single.” Well, obviously H!P didn’t have the same idea because Egao no Kimi wa Taiyou sa is a terrible song. I don’t like the song so much that I can’t see myself ever liking it in the future. The music is just horrible it starts out being dubstep and then has this odd We Will Rock you-esque boom calp which just does not fit with the rest of this song. And at that moment I thought it was just going to be like Renai Hunter that has the dubstep in the beginning and the break down in he middle of the song, but that’s it. The rest of the song is just normal dance music.

But we couldn’t be so lucky with this song. Instead of the dubstep music disappearing from the song it stays there the entire time, but just under the pretty typical idol sounding music it switches to. And they make it just soft enough to not overpower the entire song and just loud enough to be absolutely 1,000% annoying. It just linger there like a constant reminder that we’ll never be fully rid of dubstep from H!P songs for a while.

And the music isn’t the only part I don’t like about the song. During the verses the girls are singing in this way that’s like a constant mixture of singing and rapping, which I don’t like. Even the chorus isn’t catchy enough for my taste. The absolute only redeeming quality of the song is the part where it looks like Zukki actually got a solo line. But I’m still not 100% she’s really just singing alone and not just singing with Sakura but taking the higher melody, so her voice is more noticeable. Either way, for the briefest of moments my beloved Zukki was in the spotlight so I’ll take it.

Awful song aside, I really did enjoy the PV. For some reason it feels fresh and different from their other PVs. It has this expensive flare about it. The PV is also so light and pretty that I just love how it looks.

These were my absolute first impressions of the PV after I watched the PV preview. But once I watched the whole PV I realized that even though the PV is cute and enjoyable, it actually isn’t expensive at all. I realized that it’s just more of H!P fooling us into thinking we’re seeing a better PV without really having to improve the quality. Because if you watch the PV it’s the same as every other PV. But there’s just something about it that makes it seem like it’s expensive. So, buckle your seat belts everyone I’m going to point out how H!P is tricking you into thinking you’re watching a better PV than you actually are.

I think we can all agree that the most obvious reason this PV looks vaguely expensive is because the effects in this PV are actually good. They do look fake but not quite as in your face about it as it usually is. But I think it’s funny  H!P PVs are so cheap lately that this is what constitutes for a high budget. Making the same PV they always do but just having CG that doesn’t look like it cost $5. I do admit that it’s a big improvement. But only an improvement because we’re used to such sub-standard quality in the first place. So, when you think about it, is it really an improvement? Probably not, but it is pretty. And the fact that it’s flashing picture of nature in those colorful lines and shapes is just brilliant in my opinion.

I think the other main reason is what they are wearing. The outfits in this PV look pretty high quality. They’re mature, adult like, and therefore look more expensive. However, if you’ve watched every season of Project Runway like I have, they always say how just the design of a dress can make a cheap fabric read expensive. But that’s not the issue here because every group does that. The reason that these outfits are so wonderful is 1. they kind of look like the amazing outfits they wore on FNS and Mezamashi Live.

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And 2. they are a lot better than some of the outfits we’ve seen form them in the past couple of years.

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So, obviously they look better by comparison.

The last main reason that this PV seems more expensive then it really is, is because they are wearing more than one outfit. Remember that post I made a few years back that listed how directors trick you into think you’re watching a better PV than you actually are? You don’t? Well, it’s a great read so click here to read it if you haven’t before. Ah, the multiple outfits trick has been used since the dawn of time. And it is incredibly effective and that’s why it’s a classic.

All of this may seem that I don’t like the PV, but that couldn’t be farther from the truth I actually love it. I really do. The outfits are incredible and the girls look beyond gorgeous. I’m just saying all this because I was initially impressed with how much more effort they put into the PV, only to go, “wait a minute,” and realize they didn’t actually. I just think it’s funny how PVs can create this illusion that something looks better than it actually does without the viewer even being consciously aware of it. Whether or not I was caught in all this Momusu is being so innovative hoopla because I’m biased or because I was simple caught in the Momusu better PV mirage, remains a mystery.

Either way, it doesn’t really matter. What does matter is that after being a fan of idol groups that make pretty mediocre PVs I’ve learned over the years to just focus on the member themselves. So, anything that happens in the background is gravy. Not to say that I don’t want a better or higher quality PV, I think it’s pretty obvious that I do. I mean seriously, don’t you read my blog? But at the same I’ve also learned to not let a sub-par PV diminish how much I love the song or how much I enjoy seeing my girls looking lovely.

Because if you focus on how bad the PV is you’ll be so caught up in that you won’t even realize all the good parts of the PV. Instead of the PV being about Zukki’s bright natural smile it would forever be know to you as the PV with the bad costumes.

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You bright smile is like sunshine. I think this is reason 5, 652 why H!P should just drop having official English subs on their videos. 

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For a second I thought they were praying.

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Why is the world would they make some member wear pants? With this particular outfit pants just do not work.

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Boom boom clap. Also, why did they give the girls wearing pants different shoes?

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Hello there decent looking CG.

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Look how cool it is that it’s clouds.

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Wow just gorgeous. is it me or does it feel like Ayumi is the more obvious choice for center? She just has that air about her more than Riho does to me.

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Why the bird’s eye view if they aren’t doing a formation dance?

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Can we just talk about how insanely gorgeous these outfits are?

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Omg, every time they jump the shape on the floor changes.

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Suddenly so many Ayumi feelings. But why she’s all the way toward the end of my raking? She just looks so amazing here. She stand out the most.

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Yeah, can they not keep changing the filter colors during the close-up shots?

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I kinda miss the formation dances. It kinda looks like they’re voguing here.

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Sayumi is such a beauty.

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Wow Mizuki looks so mature here.

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I have to laugh at how smug Riho looks here.

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Ayumi just stop that.

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Whoa, Haruka looks like such a boy here.

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What is this The Manpower all of a sudden? Mysterious.

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I just really love this scene.

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Maa-chan is so adorable.

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Sakura looks so mature is her close-ups.

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But I honestly think she looks much prettier here.

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Wink!

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Harunan’s cuteness making me overlook everyone else.

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Zukki’s bright smile!

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Omg Zukki be still my heart.

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I love how they have the two boys wear hats. And look at Maa-chan!

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Well, this is a lame dance move.

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Ok, Riho looks pretty cute here.

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Wow, this is really pretty.

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Eripon looks so pretty.

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MaaDuu for 2 seconds.

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Cause of death: Zukki smiling again in a PV.

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Even right here, no one can compare to Zukki.

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I think Mizuki looks the cutest with this hairstyle.

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Adorable.

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Whenever Ayumi smiles she looks like a shark.

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My baby.

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Too cute.

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Ayumi’s face.

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Who’s the center of Momusu again? I can’t quite remember.

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Oh come on, this is a bit much!

Take a journey to the 80’s with Amita

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For SUPER GiRLS’ new single they decided to release a cover single. But it wasn’t any old cover single. No, instead they separated into 3 different entities and released 3 different songs, each song coming out of a different decade. Idol songs from the 70’s, 80’s, 90’s. Think of Amuro Namie’s 60’s, 70’s, 80’s single but without original songs. I actually think it’s a really fun idea. I mean, Namie’s New Look has been my jam since it was released. And despite these songs being covers they are new to me because I obviously don’t live in Japan and haven’t heard them before. I actually don’t know of any idol music released before the 2000’s. Well the late 90’s technically. But I don’t count that because I don’t think liking Arashi’s and Momusu’s early music that makes me know anything about idols from the 90’s.

But I have to say, what I love most about this single is that my favorite SUPER GiRLS member Maeshima Ami got to release a solo single, Sentimental Journey. Which might be a little bit unfair to the other member’s and to the other member’s fans, especially since they could have added a few members from Twinkle Veil into Sentimental Journey. But hey, I very rarely like the most popular girl from an idol group, so I’m just gonna sit back and enjoy the benefits of it now.

When I heard Sentimental Journey I was absolutely in love with it. It is such a cute and fun song. So, I had to go and listen to the original version to see how much they changed it. The original is by Matsumoto Iyo and I completely recommend listening to it because it’s fantastic. 

I was surprised by the fact that they barely changed the song. The only thing they really changed was they made it sound less 80’s. All of the quintessential 80’s music has been upgraded to more danceable current idol sounding music, which I’m completely fine with. I don’t know though, if this song say anything it seems like the 80’s was a good decade for idol music.

I’m also really surprised with how high budget the PV for Sentimental Journey is. Usually when idol groups releases two or three PVs for one single the PVs are either extremely cheap looking or just mediocre. I mean, Arashi doesn’t even catch a break with this. But for this single all 3 PVs are very nice looking. I guess that’s the power of Avex though. Because even Kisumai makes better PVs being signed to Avex than Johnny’s artists that are signed to J Storm make.

However, the PV isn’t anything super spectacular, and there are really only 2 scenes in the entire PV. But what I love about it is that it just feels like an idol PV. It’s cute, it’s pink, it’s girly, and it’s fun. And it doesn’t really have to be anything more than that. It’s just completely carefree. I don’t really think this PV needs much more than Ami in it for it to be a great PV. Ami just oozes idol from every pore. And that’s what I think I love about her. She’s adorable and she just has this immediate idol feeling and presence. And I’m sure that’s a main part of her popularity. it’s pretty much the only reason I like her because I have to be honest with you I don’t know really anything about Ami or SUPER GiRLS in general personality wise.

Just because I’d be perfectly happy with just Ami and no bells and whistles doesn’t mean everyone would be, and of course this PV has a little bit more going on than that. The impression I get from this PV is that they are playing up her youthfulness and idol qualities. The PV to me looks like Ami is just walking around town as a sweet teenage girl when suddenly she comes across a fashionable cafe. She peers in the window and sees all these fashionable mature adult women drinking coffee and reading fashion magazines. It actually looks like she’s reading something like Taste of Home, Women’s Day, or Southern Living, but I’m gonna take a stab in the dark and say they don’t have those magazines in Japan. And I’m going to take an even bigger stab in the dark and say the cliche of fashion magazines fits better. While I do think the PV is cute I could have done with a little less cliche.

Ami longs to be that mature adult women and of course goes inside. But she soon discovers the tastes of the cafe both clothing and drink wise are too mature for her. Eventually Ami gives in and realizes she’s not an adult just yet. And we see Ami giving in and eating something more typical idol like, a parfait. Wow it’s like seriously every idol song you’ve ever heard made into the story line of a PV. Filled with every cliche you can possibly imagine. It’s almost funny. But once your realize that it’s being serious and not satire all you can really do is just groan. I don’t know about girls in Japan, but when I was a teenage girl I wanted to be an adult for more freedom. I wanted to stay out later, go where I wanted, and do as I pleased. I didn’t care about being seen as an adult, being a fashionable woman, or drink coffee. Those aren’t legit feelings. Well they are legit feelings, just not the feelings of a teenage girl. Those are what little girl who are about 8 years old feel. Not a teenage girl.

I love idol music I do, but it’s sometimes filled with too many cliches for women that these middle aged male lyricists think are natural feelings, but aren’t at all. I think honestly Tsunku is the closest any of them have ever come to what women really feel. There have only been a few times where it’s too much. But I have to say that Aki-P is the absolute worst with it. I think that’s why a majority of his lyrics are written from the male point of view. But it’s awkward for female idols to sing songs from the male point of view 90% of the time. But I digress.

My favorite part of the PV though has to be the singing scenes. Ami is wearing this cute lolita dress and she looks just so adorable and absolutely stunning. And you have to give them props because the dress is pretty similar to a dress Matsumoto Iyo wore in one of her performances of this song.

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Ami’s is just a more updated and cuter version of it. And obviously pink instead of red since it’s her image color. The dance moves are always about as simple as the dance moves that Matsumoto Iyo did while performing the song.

The set is a little cheap but I love that it’s supposed to be an amusement park. And I love the parts where she is riding the carousel horse. It just adds another cute element to the PV.

Though I guess I am contradicting myself because those are probably the most typical idol scenes in the whole PV. But I do love them. I love idols being cute but not a walking cliche. Well, they can be the cutesy idol cliche but I’ve just had it up to here with the cliche for women. Of oh no I need to diet, etc. It’s not all that women worry about you know. Even an on-the-money weather report reported by a scholar can’t predict a girl’s fancies, after all.

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Cute shoes. But gosh I can’t tell you the last time I skipped anywhere.

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Cute umbrella, cute skirt, just cute all around.

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Gorgeous. I love this dress.

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I love when she squints her eyes when she smiles.

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Cream Baby Cafe.

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Ami can’t forget to put on her invisible earring now.

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Some of these dance moves though. Now she’s pretending to wash her hair.

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She looks a little more horrified than interested.

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Gosh I can’t wait until I’m an adult and can drink coffee. I heard it’s strictly prohibited until you get your adult card when you turn 21.

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Too cute.

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I don’t understand why she’s sitting in such awe. She’s in a cafe she didn’t stumble upon Narnia.

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That shocked face.

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Omg I just want to hug her.

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The moment when Ami remembers she can’t actually read.

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Pick the polka dot ones.

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Yes, because women wear dresses like that to go to a cafe and not to places like a cabaret club.

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That overreaction.

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See, Ami is too sweet to wear something like that.

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Good old idol 2 step.

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What even is this move?

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Adorable.

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I don’t understand why she’s so satisfied she has coffee? She’s not a little girl.

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Attagirl make sure you get approval from everyone else first.

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Adorable reaction though.

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I’m guessing it’s espresso and not coffee. Which I’ve never actually had myself.

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Cutie.

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That’s a good looking parfait I must admit. It kinda looks like there’s peanut butter in the bottom of it though.

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Completely necessary eating scene. I remember people being angry that Koharu didn’t actually eat the pancakes in the Papancake PV. So, someone appreciates this.

Arashi’s being mature, surely a paradox

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Bringing you guys another PV review that is old now, but new to this blog. And this time I picked none other than Arashi’s PV to promote their newest album Love, P.A.R.A.D.O.X. Can I just say I had writing about Paradox like this? But for the sake of this blog post and being accurate I suppose I’ll have to muster through it.

Now I think it’s pretty obvious that I was going to pick P.A.R.A.D.O.X for my next PV. Mostly because I all but confirmed it in my MomoClo post. And much like the MomoClo PV I wanted to review another PV that I loved. Now, I don’t know how deep you guys are into the Arashi fandom, but when this song was released the fandom pretty much exploded. I think everyone died for a brief moment after hearing Sho’s Sakurap for the first time. (And every time since I might add.) And they took it a step further when the PV came out.

Now I have to say I absolutely love this PV. There are no better ways to describe it other than it’s mature, it’s sexy, and it’s so unexpected. Now, not to say that that is a bad thing it just takes some getting used to. Well, for me anyway. If you know anything about Arashi you’ll know that they are known for their super happy and super positive messages when it comes to music. And if you know anything about me you’ll know I live for music like that. So, obviously this Love album as a whole was a totally shock to the system. I went for going oh my god what have they done, to ok I guess I can get into this, until I was finally like wow this is amazing. I might give off the appearance of being laid back and that I go with the flow, but deep down I’m just a grumpy old man that hates change.

It took me awhile to like the music and it took me the same amount of time to like the PV. We’re talking about the group that wore giant popcorn heads and animal costumes during their last two concerts. So, forgive me if I needed a little time to adjust to something so mature. You might also be thinking, “hey aren’t PVs like Breathless and Mada Minu Sekai e mature?” And you’re right, but they were always balanced by their fun other A-side or album as a whole.

But now that I am pretty much used to it I absolutely love it. I am just completely entranced by the guys in this. They just look fantastic. They are sleek and sexy in all black suits, which does give me immediate flashbacks to the Breathless PV. But unlike Breathless these suits do have little accents that differentiated them so they aren’t absolutely identical. I guess that’s something. And it’s not just the suits that are sexy Arashi, managed to make a pretty sexy PV without being so in your face about it. It’s very subtle.

And as I’ve said before in countless female idol bikini PV posts you don’t have to show skin for something to be sexy and alluring. It’s just the easiest way to do so. Now I’m not gonna sit here and act like I don’t appreciate Yamapi’s Ero and Summer Nude PVs because obviously I do. But it doesn’t mean every PV has to do that to be appealing. I also can’t see Arashi being shirtless in a PV ever. It’s just not their image. A lot of Arashi fans also think they are too old for that and also call them middle aged men. When first of all, that’s ridiculous as they are still in their early 30’s. And second of all, you’re not middle aged until you are 40. And I don’t know about Japan but in the US if you’re a male celebrity that people consider attractive you’ll be seeing them shirtless until they are like 50.

Besides being easy on the eyes the PV isn’t exactly a masterpiece in it’s own right. It only has 3 sets and 90% of the PV is filmed using 2 of them. A majority of the PV is filmed in front of those 5 giant light panels. Which I do admit I’m not totally against, because the blue lights in between the panels give off this really cool black and blue light effect. I also really enjoy the close-up where they are just laying in a chair or just looking at the camera. I have to say those scenes are pretty hot. Subtly beckoning the viewing and flashing alluring looks. Just incredible. Can’t you feel me going crazy?

But what I don’t like is that 1/3 of the PV is in black and white. Lately Arashi has really been over doing it with color effects. Lately their PVs have been filled with blue hues (Think Face Down not the subtle blue lights here), black and white, insane amounts of contrast, and standing in a black room with just lights on their faces. Ok, I get it your lighting guy has a field day when you release something new. We get it, but it’s about enough. There’s nothing wrong with a normal lighting with maybe a touch of effects. But not every effect known to man all the time. Before we know it we’ll be seeing Arashi in sepia. The horror.

I also don’t know like the stupid giant red flower they are dancing in. The CG isn’t exactly the worst, but I just find it completely pointless. I’m also sure it’s probably supposed to be a euphemism. But I could honestly do without it.

I do really like the dance though. It’s intricate, it’s intense, and it was really choreographed wonderfully. Good choice to go to New York and have JaQuel Knight do it. The only draw back is that it’s a little too intense to do this dance and sing live. Poor Sho sounds like he needs an oxygen mask by the time he does his rap part live.

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Unnecessary.

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Ohno getting a little carried away with his big solo.

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Aiba baby.

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I’m not feeling Jun’s hair.

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I love how in sync they are.

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For some reason I really love this part.

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Jeez Nino.

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That kick.

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Wait a minute, is Nino wearing crushed velvet? For some reason crushed velvet is my weakness.

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That face Sho makes for a half a second.

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You know what this PV needs? Unflattering split-screen shots.

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MatsuJun’s dramatic jacket swing that actually works for some reason.

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Nino is just too cute.

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Idols winking, my main weakness.

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Time for the most awkward part of the song and dance.

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Every so often Jun looks really good. This is not one of those times.

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Aiba in that hat, goodbye my friends.

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It was really nice knowing you all.

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Don’t tease me with that pathetic excuse for a wink.

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You know what, all is forgiven.

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I have to laugh at this part because of the intense focus they put on it.

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Looking good Ohno.

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Just wow.

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Just no words for this.

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Maybe going a little too crazy there Sho.

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I love how it changes scenes while they jump, such a cool effect.

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I’m glad there’s clearer lighting now because I really needed to see them in hats better. Also, unintentional Sakuraiba shot.

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Cutie.

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Wow Jun’s jacket is gorgeous too.

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Jeez.

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What are they mouthing here?!

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Gorgeous Sho.

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Ok, now these split-screen shots are a little better.

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Wait a minute, Nino’s jacket is actually blue. That doesn’t fit at all.

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I’m not even really into Jun, but this scene man.

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I still don’t know what you’re whispering here!

 

MomoClo has Gounn all out in new PV

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So, once I made my comeback and got everything else settled about what I missed I thought long and hard about what PV I should review, since I’m jumping right back in. And I decided it made perfect sense to pick a PV I absolutely loved. Though maybe that’s a bad idea since my reviews for things I hate are usually way more well written. Maybe it’s just me, but I find it a 100 times easier to explain why I hate something than why I love something.

And once I thought like that it became so obvious that I had to review MomoClo’s newest single. Since I’m so in love with the song. And it’s the first time in a while I’ve really liked MomoClo’s singles. Not to say I’ve hated any of them, it’s just lately their singles have been just ok. They’ve been skating by without really making an impressions. So, sorry Amita and Arashi I’ll review your PVs soon.

Before I start this review I want to point out that I know absolutely nothing about Thailand or Thai culture. Except maybe Angkor Wat. But after googling it it’s actually in Cambodia, so I don’t even know that. Oh wait, I lied I know that Bangkok is a big party city. (Thank you Orange Caramel) But I certainly know absolutely nothing about their ancient history or current culture that they are referencing in this video. In fact for a hot second I thought this video was about India. As you can tell the education in America is as wonderful as you hear.

What I immediately love about this is how absolutely visually stunning it is. There are about 7 or 8 different sets for this PV. I use the term sets loosely because obvious everything in this PV is CG. But despite that you can barely even tell that the PV isn’t real. The special effects for this PV are so incredibly well done. It gives it such a polished and professional look. Which is funny because every idol group are professionals but with the budget of some of their PVs you can easily forget that they didn’t film it in the shed in their backyard, and then finish it up at home with Adobe After Effects.

No, it looks like some serious money was spent on this and it definitely shows. Each set is more vivid and vibrant than the last. The entire PV is eye catching from start to finish, and there’s so much going on in each scene that you don’t know exactly where to focus.

Not only is the entire PV itself a treat for the eyes, so are the members. Well, the members are always a treat for the eyes. But I mean the way they are dressed specifically. They are wearing pretty obvious traditional Thai garb. And I have to commend them for how much they stuck to what the actual outfits look like while still keeping their cute idol flare. But I must admit I don’t really like those outfits at all. They are a little much in my opinion. I prefer the outfits Berryz wore for Cha Cha Sing, but obviously since they already wore them MomoClo couldn’t turn around and wear the same thing. In this PV I actually prefer the outfits they are wearing that kind of look like plain white furisode, but are most likely some Thai outfit that I am unfamiliar with. The plain white gives them a very fresh, clean, and natural look. Well, that and the fact that we can actually see their hair in those outfits.

As a whole everything just works perfectly together. I think if any one element from this PV was missing it wouldn’t be the same. The PV is just spectacular and I can not get enough of it. I can honestly say with full confidence this is the best CG idol PV I have ever seen. And also maybe one of the best idol PVs I’ve ever seen in general. It’s fluid, it’s enchanting, and it transports you to Thailand for nearly 6 minutes. Just a phenomenal job all around.

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At first glance this reminds me of a circus tent.

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I never knew they had gold mountains in Thailand.

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Better stay away from hand island.

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I can now see that they are in fact not hands. They’re….what are they?

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How is possible for Kanako to look this pretty and cute at the same time?

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What do turtles have to do with Thailand?

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This is beautiful.

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Wink.

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Adorable.

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I love these scenes, they remind me of a kaleidoscope.

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I think Shiori has one of my favorite sets.

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Reni combing her hair makes me think of Gift of the Magi. I don’t think that has anything to do with Thailand though.

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Them dimples.

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This is really cool.

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Well at least they are authentic looking.

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Ayaka is too cute, I’m definitely a Gounner. (All my puns are based on the assumption that Gounn is pronounced the way I think it’s pronounced. XD)

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Look at how much effort they put into this set.

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Just spectacular.

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I was just thinking how Shiori looks a little mature in this PV and then she does this.

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Cutie.

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The dance isn’t much to look at is it?

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Oh their hair is braided at the back! I thought their hair was just kinda shoved in the head piece.

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I wonder what she’s writing.

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Aren’t magic lamps from Middle Eastern cultures?

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Now I prefer these headpieces a 100 times more.

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All of these effects are just fantastic.

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From this angle it kind of looks like a cake.

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What is Kanako even doing?

Momusu’s newest harebrained PV

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Almost 2 months ago the full PV for Morning Musume’s Brainstorming off their recent double A-side single, Brainstorming / Kimi Sae Ireba Nani mo Iranai, was released.

And the reason I’ve waited so long is because I was honestly dreading writing this review. Since Morning Musume is my favorite idol group I’m always extra excited to review their PVs. And whether the PV is good or bad I always have a clear opinion on it. But with this PV, and the other PV from this single for that matter, I’m literally drawing a blank. Just completely uninspired to write about it. You know a PV is bad when you can’t even form the words of why you don’t like it.

But much like with any PV review I feel the longer I wait to review them, the more I’m letting my readers down. And it’s that feeling that pushes me. That silently whisper in my ear I can sense of all of my readers in unison saying, “Hey, Amy, what’s going on? I’m tried of waiting to read that review it’s been out for weeks already!” Granted my readers would probably call me Aim, but I feel it’s more dramatic using my real name.

Buy you guys have no idea. I’d take reviewing an awful PV over a mediocre PV any day. At least I can think of sometime to say with an awful PV. And that’s what brings us here now. I’m reviewing this PV for solely for you guys, and I genuinely hope you enjoy it.

Unfortunately what I feared when I watched the loose shot version, the same thing I feared when I watched the dance shot version of One Two Three, sadly became a reality and the loose shot version pretty much became the final version of the PV. Which makes me half angry and half sad. And not because of the reason you think. It’s cool they they keep giving us fans of the PV with having the dance shots uploaded about a month before the full PV is out. But at the same time I hate that it spoils the full PV too much. I prefer when we just used to get 30 second previews of the PV. Remember a time when us fans were satisfied seeing a completely grainy severely low quality PV preview of Naichau Kamo recorded directly off of someone’s cell phone? Oh, how the times have changed.

This PV I can’t even fully explain it. I don’t hate it, but I definitely don’t love it. It does have it’s good parts: the girls look outrageously gorgeous, especially during the close-up shots. My god the close-up shots! The lights are so bright on their faces that’s it’s giving them a flawless completion and overall appearance. My girls just look so incredibly beautiful that I’m almost overcome with emotion at thought of how much they’ve grown. I also absolutely love the outfits. They are tough, but still pretty at the same time. Perfect yankee fashion for Reina’s send off. And they’ve once again given the members who are meant to be sexy the sexier outfits. This time it’s only simple thigh high socks. People have tried to say that it’s the older members who get the socks, but that’s not the case. Because Mizuki and Ayumi are the same age but only Mizuki is wearing socks. And Riho is younger than Ayumi and she is wearing the socks. I literally cannot be the only one who picks up one this.

I also really like the dance. Sure, it’s a similar style to what they’ve been doing lately, but I like it. It’s sharp and polished looking. And completely interesting to watch. I like that lately they’ve been making dancing intensely their thing. I always loved when they switched C-ute to that once they became a 5 member group. I also even like that big screen of lights in the background. I love that throughout the PV it changes from music bars, to something that resembles a heartbeat, and then to just flashes of brightly colored light. It makes the PV a little more vibrant, and a little less dull. I also thought it was brilliant that they turn the lights to each girl’s image color during close-up scenes.

But that’s all I like about the PV. I don’t like that they are just standing on a bare black floor, and on one set the entire PV. I don’t like that it’s another predictable dance shot close-up format. I don’t like that Morning Musume doesn’t, and hasn’t for a while, taken risks with their PVs and at least attempt to make something interesting. Like Seishun Collection. It wasn’t great but at least it was filmed outside and they did more than just dance and show close-ups.

Instead we get another PV that’s only enjoyable because I love the girls and they look pretty. But visuals only go so far, and I prefer something a little better. Even if this PV was painfully simple I’d still like to see the girls being silly and having fun. Or showing their personality somehow. A PV like this gives the girls zero changes to let their true selves shine through. It’s what I loved about PVs like Maji desu ka Ska. It was so cheaply made, but I saw the girls really being themselves in the PV. Lately they’ve had to worry too much about being mature and sexy that they’re not being themselves. And bottom line, that’s why I like my idols, for their personalities not their looks.

Brainstorming

I wanted to make a joke that even this titled screen ins cheap, but who am I kidding this is actually an improvement.

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Gosh this looks oddly familiar.

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Love how intense the dance is.

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I really can’t deny that this is a great dance overall.

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Riho is looking pretty adorable.

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Wow Mizuki.

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Might as well post this, is probably one of the few times I’ll actually see Zukki.

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What’s with the hear no evil pose?

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Wow I’m really paying a lot of attention to Riho in this PV. Well, I don’t really have  a choice considering all the liens she gets.

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This hairstyle is super adorable on Ayumi.

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Gorgeous.

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They gave Sakura such an odd hairstyle.

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Oh look there’s my girl, looking beautiful I might add.

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I love how you can clearly see Maa-chan’s enthusiasm. 

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And I love how cool Haruka is trying to look.

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This is like the only part of the dance that looks awkward in my opinion.

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Is that a smile Haruka?

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Sakura looks so innocent here. I can’t really explain it any other way.

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Just wow.

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Whoa I actually think this is the first time they showed Erina in the entire PV.

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Just random arm flailing at this part of the dance.

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I absolutely love Riho and Ayumi’s little dance battle.

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Fukuhime!

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I just noticed that Reina’s earrings are handcuffs. How cool.

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How can anyone not love Masaki? How can anyone not want to just run up and hug her?

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Why does Haruna look so sad? This is your solo line girl, cheer up.

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Cutie.

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Zukki’s judging you so hard right now.

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What’s with this random smoke scene?

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Are we suddenly in Kis-My-Ft2’s Everybody Go PV?

Kisumai’s PV never fails to make me smile

KisumaiSOS

A few months ago the full PVs for Kis-My-Ft2’s new double A-side single KI.SU.U.MA.I ~Kiss Your Mind~ / S.O.S (Smile On Smile) were released. It’s a lot late, I know. I apologize. But I’ll find a happy medium in blogging again.

The S.O.S PV again took top priority because one of my lovely readers asked me when I was going to review it, so I know they’ve been waiting and looking forward to this.

After watching this PV and following their releases all I can say is, “What are you doing to me Kisumai?” I’m a super casual fan of Kisumai and I always planned on it staying that way. Honestly, because of the same reason I used too be casual with KAT-TUN, and that’s because their singles are great, but they could’t seem to pull it together and make a decent album. KAT-TUN’s albums got increasingly better after Jin left, but I’m not sure sure about Kisumai. I say that because right now I’m only going on Kis-My-1st because I have not had a chance to listen to Ikuze Good yet.

But lately Kisumai has like been begging me to become a bigger fan of them. Enticing me with singles released so soon after each other, double A-sides, a DVD, album, and single all released on the same day. I have to say looking from my stagnant Hey! Say! JUMP and NEWS fandom, the Kisumai fandom looks shiny and fun. Now, all they need is someone to consistently sub their variety shows and I’m sold.

Now, that was way off subject, but important nonetheless. The PV is also being me to become a bigger fan. It is just incredibly charming. Everything about it is just fun. It has the same flare as the Unmei Girl PV in the sense that it’s a relatively simple PV that’s enhanced by the members themselves.

I have to give the editors of this PV props they made a CG PV that actually looks good. Most of the time CG PVs seem to have such a low budget that they can’t afford the good CG and instead use really awful cheap looking CG that brings down the entire PV. But it seems like Kisumai spent a decent amount of money on this PV and it completely shows with the quality of the CG.

Everyone who makes idol PV should take note of this PV because this is how CG idol PVs should be made. At first glance the PV looks boring because it’s set it what can only be described as a futuristic town completely made of white. But once the abstract/ pop art looking graffiti flashes across the screen it immediately makes sense why they went for such a subdued backdrop. I think it was such a smart idea for them to have 3D graffiti and to have their movements paint even more graphics. It really brightens things up without being too much and overpowering the entire PV. It’s extremely eye catching and and really adds a fun and cutesy element to the PV. I have to say I’m a sucker for happy-go-lucky idol PVs, so I really prefer when Kisumai is being cute and slightly childish vs when they try to be mature and sexy and release heavy rock music. But that’s just my opinion.

The other thing I absolutely love about this PV is even if there wasn’t any pop art graffiti this PV can stand alone with any of it. And that really speaks volumes for the PV itself. That they graphics are completely enhancing the PV and aren’t being used to dress up an otherwise predictable PV. The guys are completely charming and effervescent in this PV and are as equally bright and vivid as the PV itself. The guys are just being so carefree, energetic, and just really natural. There’s a real playful element where the guys are chasing each other, randomly invading each others solo shots, and always being extremely enthusiastic. Whether it’s during the dance or just running in place somewhere in the distance.

And another big plus for this video is we actually get to see the other 4 members quite a bit! It’s nowhere near the screen time they deserve, but it’s leaps and bounds ahead of the attention they usually get. It’s not a perfect situation, but maybe just maybe, this means management is finally opening their eyes and is going to start using the other guys more. Maybe an evenly distributed song and PV is closer than we think. Despite Tama being my favorite member I’d be perfectly ok with seeing him less and seeing more of, say, the always exuberant Miyata.

Aside being in love with this PV, and I am in love with it, absolutely in love with it, I also consider it to be one of the best PVs of 2013 so far. And I honestly can’t see many PVs topping it. However, there is one scene I just don’t like at all, and it’s the scenes where they are dancing in front of the earth. And I don’t like it because it’s the one time in the PV you’re painfully aware that you’re watching a CG PV. The CG is just such a poor quality it doesn’t fit with the rest of the PV. And besides that, dancing it front of the Earth with rainbow colors flashing around it reminds me 100% of Berryz Koubou’s Ryuusei Boy PV.

S.O.S2

Conveyor belt Kisumai.

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This dance is a little too simple for my taste.

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Graffiti try not to be so obnoxious.

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Taisuke looking as cute as ever.

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Now this is the perfect amount of graffiti. And I love how it’s also on the billboard.

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How adorable.

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Is there really anyone more adorable than Tama?

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Still this dance. Not good.

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Nice ascot there.

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Cutie.

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This is pretty reminiscent of Ryuusei Boy.

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Don’t you think?

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Adorable.

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Love these bouncing smiles.

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This PV makes walking on that conveyor belt look so easy, but during the PV making they fell down like 10 times.

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Oh Miyacchi.

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Come on Miyata go away, you’re getting in the way of Hiro’s usual 8 hours of screen time.

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Sometimes Hiro is so close to being cute, but then they are times like this where he looks like a troll.

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Senga’s quite a scene stealer, I barely noticed Taisuke here.

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But then the next second it’s as if no one exists but Taisuke.

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Wait a minute, are Tama’s eyes two different colors? I’ll have a kinship with him times 1,000 if we both have heterochromia iridum!

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I really wish we could see the pop art font in the background better.

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This forced perspective is really cool. Reminds me of the forced perspective things Mini Moni did on Ayu ready.

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It looks like Senga is going to fall.

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Get back under your bridge Hiro.

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Omg Miyata.

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Love all the different fonts.

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Such a cutie.

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I love the effect under their steps.

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It’s so cool how the futuristic world is literally crumbling away to form the new set.

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Now this really reminds me of Ryuusei Boy.

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Kind of a similar feel.

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Just when their outfits almost matched they had to find a way to make sure they didn’t.

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I love that the smiley faces are in the sky.

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YuiKaori are positively shinning in their new PV

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After waiting for what feels like forever the full version of the PV for YuiKaori’s new single, Shiny Blue is finally out.

I’m always excited to review my favorite current idol duo because they never fail to impress me. And that’s because YuiKaoi encompass everything I love about idols. Cute girls in frilly outfits singing happy music on a vibrant set. And that pretty much describes this PV and every single PV YuiKaori have ever released.

And in these PV we’re treated to just that in the form of YuiKaori looking so adorably cute I could cry, in five different outfits on four sets. Now that alone is extremely impresses. Most idols are lucky if they get two outfits on one set. But I suppose since there are only 2 members of YuiKaori they can afford it. Each set and each outfit is more adorable than the last one. And these things for a fan are of course very exciting. This PV leaves me completely satisfied because there’s just so much going on in it. Each scene is completely unique and there’s so many cute scenes that it’s impossible to hate this PV or get bored.

This video in my opinion is the best idol PV year so far and full-stop one of the best idol PVs I’ve ever seen. It’s a simple PV with so much going on. But there’s not too much going on that you don’t notice how gorgeous the girls are. This PV very much still relies on the charms of the girls to sell the PV. But at the same time there is a distinct, albeit almost subtle, storyline throughout the PV. It’s just seriously the perfect balance between the girls being charming and cute and an actual storyline.

This PV also mainly uses natural lighting for the PV and the girls styled in a very natural way. While still having the scene with them on a set dresses as gorgeous fabulous idols. And there’s also has an interesting and cute dance, in which the girls are wearing beyond adorable outfits in the dance scenes.

There are just no words to describe how perfect this PV is to me. Every single thing I want and love from a PV is included. What I just described above is what I also say I want idol PVs to be like. Maybe I was always asking for way too much, but maybe not because YuiKaori delivered that to a T. To an absolute perfect T, to such an extent that if I didn’t know any better it feels like the director personally read my blog and then made a PV from there.
I can’t get over or properly form words for the perfection that is this PV. Just everything about it is beautiful. I feel downright emotional over this PV. So, I will just sum up as best as I can what I love about this PV.

I love that the storyline in this PV is YuiKaori being architects and/or interior designers because that main plot is beautifully carried out and connected to the entire PV. It’s connected to the scenes in the bedroom where they feel defeated and adorably sad. It’s connected to the main scene of them at the table having a lot of fun sketching out exactly what they want to do. There are scenes with them just sitting near the windows which have nothing to do with the main plot, but I can forgive that because they look absolutely gorgeous there.

There are also scenes where YuiKaori are painting a blue sky which are my favorite scenes because they are so natural and playful there. They look like they had a lot of fun filming those scenes, so those scenes are juts downright a lot of fun to watch. I even love how that painting scene is connected to the main dance. Even though YuiKaori just painted a blue sky in their living room area I think it’s cute that it looks exactly like the blue sky on the set they are dancing on. And for a while I was convinced that throughout the PV YuiKaori were trying to build the set that they are actually dancing on in the PV. Which still might be the case, but since they just painted the sky in the living groom I’m not 100% about it anymore.

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Nice outfit Kaori.

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They look beyond adorable in these outfits!

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However, I am a little annoyed that Yui always gets the slightly better outfit.

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Pretty baby.

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Wish I could tell what they are trying to build.

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Yui looks absolutely perfect here! That outfits, that hair, her adorable face, natural lighting! Just super super perfect.

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So cute.

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Kaori is so beautiful. I love how they both balance each other out, Yui being the cute one and Kaori being the pretty one.

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Too intense a smile there Kaori, it’s looking a little creepy.

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Still can’t tell if they’re supposed to be building the set they’re on.

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Cutie.

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Dead.

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I’m gonna make a bold statement and say Yui is one of the cutest, if not the cutest, idols out there. She’s at least in the top 5.

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Adorable.

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This dance is incredibly simple, but at the same time really cute.

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It looks like they are making dressers and a few tables maybe? I have no idea. XD

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They’re really accentuating Yui’s loli-ness here.

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I really love the parts of YuiKaori’s dances where they touch hands.

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Kaori even looks cute when she’s defeated.

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Another example of this dance playing off being simple but cute.

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Ok I give up, wtf is this supposed to be?

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Kaori just needs to stop being so cute and pretty.

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Cute.

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I love how Kaori’s making this, “what’s wrong with you?” face.

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How adorable!

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Why is she acting like she’s never seen painting before?

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They’re not even remotely painting this correctly. Lol.

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They still look like they’re having fun though.

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So cute.

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That’s not even the same shade of blue they were using 5 minutes ago.

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Yui is just so adorable!

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I don’t get it. Whatever they were building was too hard, so they just decided to pain the sky instead?

Tegomass’ new PV is more of the same

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A little over 2 weeks ago the full PV for Tegomass’ new single, Sayonara ni Sayonara was released.

Hey, look at this guys, I’m finally catching up and reviewing PVs that are hardly old now. See, I promised that if you just bared with me I’d get to do all the recent PV reviews. Well, if you follow me on twitter you’d know that’s what I promised. And if you don’t follow me on twitter, actually why don’t you follow me on twitter yet? I’m joking of course. Well, half joking.

I have never really been a big fan of Tegomass, mostly because Tegoshi has always been my least favorite NEWS member. While the whole 2 members leaving situation made me realize that Tegoshi might actually be an ok guy sometimes, I still don’t care for him. And the reason I don’t like Tegomass is because it’s a sub group made up of arguably the most talented singers in NEWS. (I say arguably because it’s a stone-cold fact that Tegoashi always has been the best singer of NEWS, expect for when Kusano was almost overtaking him. But it’s debatable if Massu is second best. Sometimes it feels like Kei-chan and sometimes it feels like Massu) Because they are the best singers they pretty much only get slow songs or ballads to showcase their voices, which I find extremely boring. And since they release ballads it doesn’t make for an eventful PV. And now we’ve come full circle and you can see the opinion I have about the PV.

The PV actually isn’t awful, but it’s not bad either. It’s actually the quality I’ve come to expect from Tegomass. And it’s about as interesting as they could make it since it is such a slow song. They actually do have a clear concept for this PV and it’s actually not a bad idea. 8/10 of this PV consists of Tegomass just sitting by a window as the seasons change. While I did think that was pretty boring just by the PV preview, after seeing the full PV I think it’s actually pretty cool. A year passes by Tegomass, it goes from spring to winter. While the seasons pass it tracks a relationship. Meeting in spring, starting to date in the summer, breaking up in the fall, meeting someone new in the winter, and finally returning to spring where a new love blossoms.

I think those are really really cute scenes. So cute that to me they are really the only scenes the PV needs, and Tegomass’ parts seem kind of unnecessary to me. They spend the entire PV looking out the window at this girl. Sure you could say it’s them kindly watching over her love, but it seems kind of stalkerish to me. Or voyeuristic at the very least. The only part of Tegoshi’s and Massu’s scenes that I do like is that the room inside’s lighting changes to correspond with the new season. And that’s honestly about it.

So, I guess I’m really on the fence about this PV. While I do appreciate the storyline of the girl, I’m left wanting more from Tegomass’ parts. I think if this tracked Tegoshi’s and Massu’s relationships with girls it would have really put this PV over the top for me. You just don’t get that legitimate emotional feel from them just watching a stranger. It would have been so much better for them to look back on their past year.

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This is actually really pretty.

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It’s super important to see what’s on the table.

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Massu looks super cute.

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Couldn’t they even have the globe showing Japan? Lol.

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Tegoshi is just not appealing to me in the slightest.

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Tegoshi always tries way too hard to be cute.

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I love how this girl is walking past the window and Tegomass is just doing their own thing and not caring at all.

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No thanks.

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Can someone please explain to me why Massu is wearing two pairs of pants?

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Too cute for words.

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Really wish I knew what this said. But there’s a smiley face and stars, so it has to be good.

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Creepy window Massu sees all.

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Love Massu’s bright smile.

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Tegoshi is wearing a white shirt and an ascot. He looks ridiculous. He literally looks like a French chef.

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The texts are still looking pretty positive.

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Cutie.

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Nice sunflowers.SayonaraNiSayonara18

Massu. *O*

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Gorgeous.

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Love her outfit.

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Aww poor her.

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Good riddance, who wants to go to an opera anyway?

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Another cute outfit.

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Tegoshi is way too into watching her.

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Massu too, for that matter.

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I wonder what’s in the bag.

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Oh, it’s an ugly scarf.

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And it’s spring again.

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What’s on Massu’s ears? They look like earrings, but they aren’t on his lobe. 

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And a happy ending.

C-ute’s driving me crazy with their new PV

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About 2 weeks ago the full PV for C-ute’s new single Crazy Kanzen na Otona. This whole single really came out of nowhere to me. Not only is it being released a mere 2 months after Kono Machi the PV was released within days after the full radio rip was released. Just everything about this PV is happening really quickly.

This PV might actually be even cheaper than the Kono Machi PV, which I didn’t think was possible. However, while everything about the Kono Machi PV was just an utter disappointment, and everything about this PV is just an utter win to me. This PV has 3 sets, except it doesn’t really. You can tell that in all actuality they only have 1 set that they are just using in three different ways. One set is all black with lasers and lights, another set is all black with those vertical tube lights that were obviously borrowed from the Wakuteka Take A Chance set, and the last set is the members in these white room with very soft lighting where they just putting on make-up. And I have to admit those scenes are a real disconnect from the rest of the PV and feel extremely out of place. However, I could care less about this at all because I love this PV.

That’s right I love absolutely everything about this PV. And that’s because this PV is just hot, fierce, cool, and just straight up sexy. It’s the sort of subtle sexistness that H!P uses in most of their PVs. Where the outfits are hot, but not too skimpy. Where the girls are looking sexy but not in an over the top way. They’ll shoot you an alluring look or a suggestive dance move. And I think that’s fantastic. I think being subtle and kind of teasing the viewer is a lot sexier than being so blatant and in-your-face sexy.

The main part about this PV that is such an attention stealer are of course the outfits. Oh my god the outfits! They are so perfect! The outfits themselves aren’t really anything we haven’t really seen in concerts before. But just the way that it’s styled takes this from being a cute outfit to being extremely sexy. It’s the fishnets, the studs on the jackets, the chains on the shorts, the collars, and the motorcycle gloves that make the outfit so alluring and so sexy. Also the girls themselves also look extremely great. Their hair is just gorgeous and they just look incredible in those outfits. I was actually expecting them to be wearing more makeup than usual, but surprisingly they’re wearing about the same natural makeup they always wear.

I am just so in love with this PV. I don’t think you’ll be able to find an H!P fan out there that’s disappointed by this PV. Maybe because of lack of a proper set. But they’d be crazy to hate the overall PV. It’s C-ute in sexy outfits looking incredibly gorgeous, what’s not to love?

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This is cool. It’s purple smoke. Took me a second to realize that.

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Whoa Airi. Look how intense her eyes look.

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She even looks great here.

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This dance move. 

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Why does Maimi look so surprised. Lol.

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I think I’m finally used to Chisa’s hair.

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Ok, this dance seems awful so far.

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Wow.

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Nope, still don’t like Chisa’s hair.

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Gorgeous.

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Mai Mai bringing it.

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Love these outfits.

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Airi looks fantastic.

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Wow! Super pretty!

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What an awkward dance move.

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What a cutie.

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I didn’t even notice the lasers kept changing colors, that’s cool.

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This is like the 8th H!P dance where they do that leg move for sexy.

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I can’t even with this dance at this point.

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I’m sorry for how Airi biased this post has become. But look at her in this PV!

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You know, America’s Next Top Model is right, don’t lose your neck Chisa!

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This is the only decent dance move in the entire dance.

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Mai comes off more cute than sexy imo.

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Nakky looks great.

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Maimi is such a standout in this PV.

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I love the seamless balance between Airi looking cute and looking sexy.

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Wow.

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This is getting a little too strippery now.

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Looking good Mai Mai.

This is Unmei Girl

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Since Kisumai’s last single was a double A-side it means I have to review both PVs. This time it’s the Unmei Girl PV. (Also, I don’t know if anyone but myself appreciates the H!P and Johnny’s mixed pun.)

I do admit, in my opinion, Unmei Girl is far better than My Resistance. The song is that happy, bubble gum pop, just cutesy idol music that I love. A lot catchier and fun than the serious number that My Resistance was. And I actually regret not reviewing the PV sooner because, surprisingly, I actually like it. I was just immediately turned off after I saw nothing but roller skates in the preview. I think by now I’ve made it obvious how I feel about them.

But after watching the PV I love it. I honestly really love this PV. It’s like 4 minutes of pure cutesy idol fun. Just everything about this PV works for me. There’s nothing spectacular about the way that the PV is made, it’s actually very cheap. Only 2 sets, only one outfit, and still severely unfair screen time distribution. But I love it because both sets are just so bright and vivid. And they are decorated really well, and there’s so much going on in each set that your eyes are drawn to it. It’s just so cute and eye-catching that it makes the entire PV fun and interesting.

But what really wins me over with this PV is how Kisumai themselves are acting. Since this is such an upbeat and fun song, the guys really went for it. The dance is really cute and face paced to match the song. And to further match the song the guys took full advantage and every close-up shot, actually every time they are singing, is accompanied with a cutesy idol pose. And that really made the entire so much fun to watch. There’s literally not a frame in the entire PV where something fun isn’t going on.

I also really love the scenes where they are just being weird and jumping over members, or picking members up. They are hands down my favorite parts of the entire PV. At one point they are just roller skating in a giant circle, but they somehow managed to make that look interesting. This PV is so much fun to watch from start to finish.

I’m just such a gigantic fan of this PV. I love those moments where you’re expecting the PV to bad because of how cheap it is, but then you’re pleasantly surprised by how amazing it actually is. I love PVs that are enjoyable to watch solely because of how charming the idols themselves are rather than relying on a fancy set or theme. While I do appreciate when a PV is high quality, I still love PVs that are cheap but cute. It’s just the PVs that are both cheap and boring that I can’t stand.

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Roller skates and I don’t mix.

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Ok, I get it, they’re roller skates. I don’t need to see them from every single angle.

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Tama’s such a cutie.

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Taisuke looking as good as ever.

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I absolutely love this dance.

UnmeiGirl6Another idol group holding up their pink for girl. Luckily one of my lovely readers finally explained the reason for this.

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Nice jacket swing.

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Adorable.

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Look at all the random things in the set. A circle that looks like Jupiter, a carousel horse, a random deer head, etc. 

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Look how cute and idolly the whole PV is.

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So cute.

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Getting really sick of never seeing the other 4 members.

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Oh no, the more I see Hiro the more appealing he is. Probably because of how weird I find him personality wise. Lol. 

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Like he almost looks cute here.

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This is such a great set.

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It almost looks like Taisuke is intentionally blocking Nika. Lol.

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See it’s doing random things like this that make the PV even more fun.

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Sorry but Taisuke is gorgeous.

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And Tama is such a cutie.

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Lol.

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That’s an impressive jump.

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Hiro makes the best faces.

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*O*

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Awesome that they use a star as a segue scene

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Yes, dance around the almighty shoe. 

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They look cut while they do it though.

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Wow 2 scenes in the entire PV. Yup, that’s enough.

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I’m getting Junior colosseum flashbacks. Lol.

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I love this I l-o-v-e you part.

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Wink.

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Everyone’s into it but Yoko. And I love how Taisuke like fell into place. And lolz at Tama’s face.

Arashi’s new PV leaves me breathless

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Recently the full PVs for Arashi’s newest double A-side single, Calling / Breathless, was released. And since I’ve already reviewed Calling I’m bringing you dear readers, what I hope, is the anticipated second PV review.

After watching both PVs and listening to both songs, I can honestly say I’m a much bigger fan of Calling. Not to say that Breathless is a bad song, because it’s not, it’s actually a really great song. I think both songs could really stand on their own as singles and this single, was in my opinion, one of the best Arashi singles in a while. (Which is why this single is their highest selling weekly since A.RA.SHI. I’m so proud of my babies.)

Breathless is a much lighter song to compliment the heavy almost anime sounding song that is Calling. And they did pretty much the same things with the PVs. Calling is this fast-paced, vibrant, light flashing, more abstract PV. While Breathless is it’s sleeker counterpart.

This PV is a pretty standard dance shot and close-up PV. But the PV is still interesting and definitely worth a watch. First of all, the guys look absolutely delectable in all black. Especially Nino. Have you seen Nino in this PV? He looks just incredible in this PV. It’s a shame he’s ruined that all now and cut his beautiful hair to that ridiculous short cut for god knows what reason. And I actually don’t mind that this PV relies on and focuses so much on dancing because in my opinion Arashi are the best dancers and usually get the best dances in Johnny’s. Hey! Say! JUMP have been stepped way up to the plate with that lately, but nothing really compares to Arashi’s Crazy Moon ~Kimi wa Muteki~ or Love Situation dances. So, I absolutely love Arashi’s dancing in this PV. It’s fluid and seamless and has the incredible polished look that all of Arashi’s dances have. But what do you expect when MatsuJun makes the guys go over every small intricate detail of a dance until it is absolutely perfect.

The rest of the PV consists of just close-up shots. But I think they’ve even done a good job at that, they added some nice variety in the close-up shots so you don’t get bored. And because of that they have 3 separate close-ups: the one that’s shot on the dance set and is filmed while circling around them with the camera (I’m not a director I don’t know fancy camera technique names.) one with this like blurred metallic background, and my personal favorite ones with the indigo color. It’s actually a really cheap effect that actually looks cool. Arashi are just standing in front of the projector and having the weird DNA type image projected onto their face. I do think it’s a really cool effect, because not only does it give the guys themselves an indigo type color it also adds these sort of myssterious shadows all over their faces which really add a extra nice element to this already dark themed PV.

So, in the end I do like this PV. Is it the most impressive PV Arashi have ever released? Definitely not. But just the same it is a nice PV and has it’s certain charms. And its leaps above painfully simple PVs like Dear Snow or Hatenai Sora. The guys looks gorgeous, it’s overflowing with enough Nino for me to get more than my fill, the dancing is as impeccable as always, and it’s just an overall fun watch. I can’t really ask for more than that. I’m happy with the PV.

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Weird abstract DNA looking things in the beginning.

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This PV is Nino-centric already.

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Aiba’s looking good again.

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They should do more themes to Nino’s movies, I love that he’s the direct center of the dance.

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I never noticed how dark the dance scenes are. It’s a little hard to see at times.

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Nice outfit.

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Cutie.

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I guess this is the simple part of the dance. Lol.

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Nino. *O*

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A little intense there Aiba.

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Everyone’s face.

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I love how Sho air punches in nearly every PV he’s in.

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Adorable.

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The lighting makes this look a little creepy.

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Finally the dance is getting better.

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Cool.

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Nice jump.

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Nice suit Ohno.

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You know I hardly ever notice MatsJun in this PV.

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Beyond cute.

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Extreme close-up.

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Adorable.

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Aiba’s really bringing his A-game in this PV.

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Scary Ohno.

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Aiba’s close-ups are the most interesting to watch.

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Ok, MatsuJun looks a little cute here.

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More air punching Sho.

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Geez.

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Nino being the center of the dance again.

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Slightly disheveled hair.

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Nino baby.

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OMG it looks like the outside of the Cube! Why do I keep referencing a movie no one’s seen? XD

Passpo aren’t the belles of this ball

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Continuing with the late PV that left me uninspired before I bring you Passpo’s latest single Sakura Komachi. Which by now is a little over a month old.

I have to say I’ve all but given up on a decent PV for Passpo. They haven’t released a PV that really wowed me since ViVi Natsu. Wing was kind of cool, but I miss the fun flair and energy that Passpo’s first PVs after going major had. But I guess it’s too be expected since their music has gotten much heavier since then. I do dig their hard rock sound, but I would love to hear a lighter pop rock sound from them again. And I would obviously love a bright and happy PV again.

Sadly, I am not impressed with this PV at all. To be honest it’s boring, it’s lackluster. There’s hardly anything I like about it.

The main thing that sticks out to me are the outfits. What I always thought was cute about Passpo was that they always put each members image colors on their single outfits. While Passpo hasn’t completely stopped doing that, this is still the third PV where they haven’t. The outfits in this PV are actually kind of pretty. I just wish all of the black accents on the dresses were their image colors.

The PV itself is incredibly cheap it seems to be going into Hello!Poject territory. What I mean by that is there are only 2 sets. The main set is were the dance is being filmed and they really cheat with the set to save money. The set is either in the dark with spotlights shining on them or the set is light up like a normal stage. You know to make it seems like the dance is being shot on two completely different sets. It’s lazy technique that I’m honestly bored with. Since over half of the PV is dancing is really brings down the entire PV.

The rest of the PV consists of the girls laying under a cherry blossom tree wrapped up in a blanket giving the appearance of them being naked. Giving a dash of fanservice so the fans forget how the entire PV is garbage  Wow, even I thought that was a little mean to say about the PV. But you know what, I stand by that statement. It’s just not a good PV at all.

I do like the cherry blossom scenes though. I think they are really beautiful. The girls looks natural and gorgeous, which, as I’ve said, natural is always a plus for me. They are practically bathed in cherry blossom petals and just look so beautiful. They also look sexy, but in a very classy way. I am just in love with these scenes.

The only thing I’m not sure of is why Makoto is crying throughout the PV. At one point she even cries onto a cherry blossom. I’m just gonna guess it has something to do with the song.

On the subject of cherry blossoms, my absolute favorite part of the entire PV involves them. With a PV as simple as this it is a little hard to find positives about it, but I thought it was such a cool effect that while they were dancing blue colored cherry blossom petals rained down on them. How cool and subtle was that?

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Mako, why so sad?

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Even though she’s supposed to be sad she still manages to look gorgeous.

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I don’t really like the lighting of this set.

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I actually prefer this set.

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Gorgeous Ai.

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Sako really stands out in this PV.

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Lovely Morishi.

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Adorable.

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Mio’s hair is weird.

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Lolz at Anna’s slightly arrogant face.

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Makoto is super pretty here.

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Just beautiful.

 

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Gorgeous Yukky.

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Such a cool effect.

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Mio is such a cutie.

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Awkward dance move.

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Wink.

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Adorable.

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Haters to the left.

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Sako really is such a standout.

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Morishi looks so pretty.

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Poor Naomi gets hardly any screen time.

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I’ve never seen Mio look this natural.

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Cutie.

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Love how you can really see the petals here.

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Lolz.

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She just cried on that cherry blossom petal.

Kisumai’s PV is easy to resist

Kis-My-Ft2MyResistance

About a month ago Kis-My-Ft2’s both full PVs for their new double A-side single was released. And I was left unimpressed when the first of the two PV were released.

Now, I’ve waited so long to review the My Resistance PV half because the song hasn’t really grown on me despite hoping that it would. And the half, and the main reason, is because this video is nearly identical to NEWS’ Taiyou no Namida PV.

Ok, maybe identical is a strong word, but if you watch both PVs back to back you can’t deny the obvious similarities. Both PVs are filmed in the streets on a very dark and drab set. The main plot of both PVs is the members just sitting on steps or in front on doorways while singing. To make the My Resistance PV even more unoriginal Kis-My-Ft2 is also dancing in the rain in this PV. Which to me was an element that made the Taiyou no Namida PV cool and uniquely NEWS.
Kisumai’s PV does try to be a little bit different. For starters there is more going on in NEWS’s PV. THe Taiyou no Namida PV is filmed half indoors and half outdoors, while the My Resistance PV is filmed exclusively outside. Except for that one time Yokko is peaking outside one of the windows for 5 seconds. And the rain scenes are a little
different. Since NEWS’ song is called Taiyou no Namida there’s obvious more rain scenes than the My Resistance PV.

My Resistnace’s rain scene isn’t really the main focal point of the PV. Instead it only rains a bit and then shows the sky clearing and the buildings brightening up. Which is obviously to match what I am assuming is uplifting and positive lyrics. I guess it’s cool to have the PV say, stay positive since even though things are desperate and it seems the rain will never clear eventually it will.

Sappy inspiring meaning aside, I do not like this PV. Full stop this PV is a near carbon copy of NEWS’ Taiyou no Namida PV. So everything that I loved about that PV or thought was unique about that PV is ruined now because I’ve seen it already. The My Resistance PV is a cheap rip-off that can’t compete or compare to the original.

But even if these PV wasn’t so similar to a PV I’ve already seen before, it’s not impressive enough on it’s own. The entire PV is just them looking sad while sitting or standing, and then dancing for a bit. There’s also this weird scene where they all grasp these glowing necklaces. Which to be honest, I’m not so sure what they’re supposed to be about. All I know is after they grasp their necklaces, they gather together, and then it rains.

I’m actually really surprised with how boring this PV is. Kis-My-Ft2 usually makes good PVs. And if they PVs aren’t good they are expensive looking and you can tell they put actually effort into the PV. With the My Resistance PV it looks like they didn’t even try.

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Nice streetlight. I don’t think they need to focus on it for 15 seconds though.

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This PV is boring already.

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Tama’s a cutie though.

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Taisuke’s looking good too.

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There’s literally nothing to cap in this PV. Nothing is happening.

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At least dancing adds some variety.

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Except the dance itself is nothing that impressive.

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I guess the set itself is kind of nice.

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Wow 1:46 in the video and we finally see one of the other 4 members.

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I’m not exactly sure why Yokoo is hanging out the window.


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Oh apparently, so is Nika.

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Now that I get a better look at it, that’s a nice outfit.

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Cute. *O*

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What?

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Magic glowing necklace.

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It’s completely unfair, their jackets are so dark they almost blend right into the set.

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Wow Yoko’s jacket is crushed velvet. Nice.

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Cool.

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Taiyou no Namida.

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Best scenes of the entire PV.

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Tama’s face. Lolz.

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How pretty.

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Lol.

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Wink.

Slave to SKE48

SKE48ChocoNoDorei

It’s been well over a month since SKE48’s Choco no Dorei PV came out. This is actually a PV I didn’t skip because I thought it was boring. This PV actually just slipped my mind completely. And I do apologize for that.

Since I’ve grown more and more attached to SKE48 musically than AKB48 I really need to make an effort to keep up with them and not overlook them so much.

I’ve liked this PV ever since I first saw the preview and since seeing the PV I just love it all the more. I still think it’s such a clever idea to make this PV a look behind the scenes of what it takes to be an idol, and what each girl’s normal day if full of. It does show that the girls working hard everyday, and that there is hardly a moments rest. They do show a few scenes of the girls hanging out or riding a bike, but 8/10 of the PV is filled with work.

While in reality it probably is really rough to be an idol and have to balance work, and school, and never having free time, and being completely devoid of a normal life or relationship, but the only thing I take from this PV is how much fun it actually it is to be an idol. In this PV anyway, it looks fun. Obviously because they are only showing the fun times. But even when they are working each girl looks like they’re having so much fun. And I love seeing the girls walk around the theater and getting excited by seeing all of the idol pictures hanging up and seeing the stage. Even though it’s all staged you can tell that the sentiment is real. Because honestly I’m sure the girls, even the extremely popular girls, are just amazed and completely appreciate every opportunity they have to perform and just be an idol. I can’t imagine a more exciting experience.

I don’t know as an idol fan I just love seeing those moments when you can see the idols just being so genuinely happy about being an idol. Which is why I love seeing real behind the scenes footage of my idols. I love seeing them get excited for getting solo lines, or appearances on TV shows. I love seeing them being really excited to do concerts and seeing the close relationships they have with the other members. And when I see an idol that is that genuine it makes me want to support them even more. That’s why when I saw how well Sayumi treated the 9th and 10th gen and how much she doted on them, it made me see her in a whole new light. It was like that moment when a tearful Acchan said that you could hate her but don’t hate AKB48. It’s just those moments that are filled with such honest love and emotion for the group that makes being a fan and supporting the group worth it.

This PV is amazing because it evokes all those mushy idol feelings. It shows that the girls love being idols and they work hard every day because they love the group that much. They want to make themselves, and the group as a whole, as great as possible for the fans. In a way it’s how the idols return the love and devotion that the fans give to them. The PV just leaves that sort of sappy and warm feeling after watching it. It just makes me reconfirm my love of idols. Because honestly no other hobby out there leaves the same fulfilling and genuinely happy and good feeling that idols do. It’s that feeling that, despite what anyone else thinks, makes spending all this amount of time on idols not a waste. I don’t regret one minute of the time I put into idols. There are times when people around me trivialize the way I spend my time, but at the end of the day I can’t imagine doing anything else.

Sorry, I got way off topic there and brought it into a whole other subject completely. But that’s because this is exactly how this PV makes me feel! That’s why I think it’s one of the best idol PVs I’ve seen in a while.

Getting back to the actually PV subject, while I do think it’s a great PV I don’t understand what Rena’s scenes are about. The PV tends to focus a lot on Rena, which is too be expected since she’s one of the main faces of the group. But throughout the PV whenever they show Rena she either looks really tired or uninterested. And I was a little annoyed by that halfway through the PV. And to be honest I’m still annoyed by it because they don’t explain why she was acting like that.

Instead they just show her alone in the city with a car flying over her and then jumping over cars. It’s just a weird scene to me. Right before that happens they do show her closing her eyes while on stage, so I suppose she’s just imagining that to gain strength for the performance or something along those lines. It’s still just a weird and out of place scene to me.

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What a nice night scene.

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I like how this PV is even giving a shout out to the staff.

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I actually expected their dressing room to be bigger. I only count 8 mirrors.

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Rena blankly starring off.

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Dreamers.

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Poor Rena falling asleep while eating breakfast.

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Nice outfit, but Jurina doesn’t look to happy. 

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For a second I forgot that Rie was shuffled into SKE.

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Can’t imagine anything harder than balancing school and being an idol.

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Love these outfits so much.

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Kumi is so adorable, too bad she’s graduating.

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I always thought the wall of pictures in their theaters was so cool.

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ROMANSU!

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The girl with curls is a little cute.

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I’ve always been super impressed with anyone who could do a split.

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Why so sad Rena?

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Oh look Non for 2 seconds.

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It’s a little sad that Rie has to work even during her plane (or is that a bus?) ride. But then again she can afford Beats headphones, so it’s not all bad.

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Wow, she’s practicing a dance while sitting down. How?

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Idol concerts look like so much fun.

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Cute dance move.

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Adorable.

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Acting or not, they looks so genuinely happy.

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Cutie.

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Lolz.

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That girl on the left really stands out.

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I can’t tell if she’s practicing her intro or singing. Either way it’s cute.

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This girl is really cute.

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This part of the dance is weird.

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They don’t show Non nearly enough during the dance scenes.

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Rena deep in thought.

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Who has super powers all of a sudden.

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Too cute for words.

AKB48’s So Long is too long

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Bringing another late PV review I’m finally reviewing the one I was dreading the most, and that’s obviously AKB48’s So Long PV.

I’ve never actually seen this PV before reviewing it. I try not to watch any PV before writing my review post. I also don’t read other people’s reviews of the PV before making my own review post. That way my reviews are my initial reaction and have an untainted opinion. The only thing I really knew about this PV is that fans said it was far too long and far too boring. So, I of course was put off by that.

And now once I’ve seen the PV I get what people were saying. At about 6 and a half minutes long this PV is about 2 minutes too long. I wouldn’t mind so much about the length if the PV was actually good. Sometimes a PV is so great you want it to be longer. Like with AKB48’s Gingham Check PV, it only felt like a minute long because it was that enthralling. But with the So Long PV I wanted to stab my eyes out at about 30 seconds in.

I’m sure people are going to tell me that I just don’t understand it because it probably has something to do with the dramas they made based of this song. Which I am aware exist and they made 3 versions of, one for each team. But I’m going to shoot that down right now because I could care less about the So Long Team dramas. I didn’t bother to watch them and I don’t intend to watch them. It’s physically impossible for me to care any less about them. This blog reviews idol music, idol news, and PVs. I don’t review dramas, because it would be too time consuming. So, the dramas are of no consequence to me. I care about the PV and the PV alone. And the PV is so boring it’s a chore to make me care about the PV. And now I’m supposed to muddle through over an hour of dramas? No thanks.

I am extremely disappointed with this PV. Since AKB48 is the most popular female idol group, and arguably the most popular idol group period, they usually spend a decent amount of money on their PVs. And because of that I am always pretty excited to see their PVs because I expect something extremely entertaining. And when they don’t deliver on that I am completely let down. And that’s what this PV is, just a complete and utter let down.

The main thing that stands out the me is how this PV is both expensive and cheap. Let me explain the cheapness first. Despite having the funds to not chince out they still did when in comes to CG and editing. I feel bad now for ripping apart Morning Musume’s Help Me so much for having bad CG because honestly So Long’s CG is just as bad. It might even be worse.

The main issue I have with the CG is it’s done so poorly that at one point it looks like they are floating on a patch of grass. And another time it looks like they are running with these just awfully made pink blankets that look like they were draw onto the PV with MS paint.

The other issue I mentioned was the editing. I don’t like it at all. I don’t like how it’s awkwardly split. Like sometimes it’s split 3/4 and 1/4. And sometimes split with 3 different screens. Which was the issue I had with C-ute’s Kono Machi PV. But not only is the PV awkwardly split to show two different scenes at once there are also times where the PV is split into two different colors. Sometimes it’s regular color mixed with black and white or sepia. And it just makes no sense to do that. It’s a complete disconnect.

Another thing I don’t like is how lifeless everyone looks. This PV has about 7 different set, and a main chunk of the PV is them dancing. But not dancing like idols instead they are dancing with no emotion and most of them with a blank look on their faces. Even while they’re lip-syncing there’s almost no emotion on their faces. The song is slow, but it has a positive message, so there’s almost no reason for the gloomy feel the entire PV has.

However, I do appreciate the scene where they do look happy and do put some effort into it. And those scenes do show how much money and effort were put into the PV. Those scenes are very bright and cheery. And I do have to compliment how nice their outfits are.

But on the other hand none of the scenes really make sense. Like first they’re walking in the rain, then Jurina’s working in an office, than the’re in school, then in weird square walls or boxes, then they’re playing musical chairs, then Jurina’s getting married. It just makes no sense to me. But I’m still not watching over an hour of dramas just so a 6 minute PV will make sense. What sense would that make? Maybe they can rope other people in that way, but not me.

Also, can I say that I’m so annoyed by the fact that throughout the verse of the song you can hear underneath the main instrumental they have those like boat noises, or whatever you would call them, from The Beatles’ Strawberry Fields Forever. That annoys me to no end! Wow, so original AKB48.

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Why are they just sitting on the road. All they would need is for a car to come and that’s one fell swoop of all the aces gone. Lol.

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Nice to see Mii-chan with hair still. Oh, too soon?

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Remember how much Yui used to get pushed? Now I barely even remember she’s still in the group.

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Mayu manages to look cute while nearly everyone else looks sad.

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I don’t really mind all the attention Paruru has been getting lately, she’s such a cutie.

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Why in the world would someone think it’s ok to split the screen like this? It’s done horrible and makes no sense.

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I can’t with this dance.

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My favorite part of this PV is seeing everyone’s bright smiling faces.

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At this point to people really notice anyone else but Milky?

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That’s right Rino, look as emotionless as a robot.

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Oh god, these split screens are even worse.

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You know synchronized dancing in school was cool the first time seeing it. 

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But now it’s just overused.

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Way overused.

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Now they’re just randomly at a cafe.

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Is it so hard to smile like this during the whole PV?

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Putting Jurina out to pasture I see.

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Awkward split screen!

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Wow, some of the worst CG I’ve ever seen.

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Just why?

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This is hands down the worst CG I’ve ever seen!

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Nice clothes.

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Why in a box now?

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Oh look a cow.

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Seriously musical chairs?

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Who’s the old dude?

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Wizard.

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The CG is so bad they’re literally floating on the grass!

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Sayaka looks so miserable.

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The pedals are so obviously fake.

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Oh yeah, add those horrible blankets to the mix.

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The bad CG just never ends.

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Like ever.

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There’s still more? Are they kidding with this?

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Those are some weird looking chairs.

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Are you serious that they added bikini scenes so people don’t care how awful the entire PV is?

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Have all the shameless bikini scenes you want, the PV is still terrible.

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Look at that, this PV is so long and boring it stopped time.

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So, Jurina’s marrying old weird musical chair guy or…?

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Those are not the proper outfits to wear to a wedding. I mean really Yuko, jeans?

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I can literally only read the hiragana and future. So, it says something about to the future. XD

Arashi’s new PV deserves a call of attention

ArashiCallingBreathless

Finally the full PVs for Arashi’s double A-side single, Calling / Breathless, have been released. But obvious I can only review one PV at once, and I decided to do my favorite of the two first. Which is Calling.

Now it maybe have taken me a few weeks to really appreciate how awesome the song is, but from the first PV preview I was instantly in love with this PV. And after seeing the full PV I am even more in love with this PV. There are a few more scenes that we didn’t see in the preview and I honestly wasn’t expecting because with PV previews, especially Arashi PV previews, what you see is what you get. But all of the scenes blend together perfectly to makes this kinda dark, kinda weird, and abstract looking PV. With just a dash of the randomness vibe from the Mada Minu Sekai E PV and the different color filters from the Face Down PV.

There are pretty much just 2 main sets for the PV. The best way to describe the first one is either distressed ad ripped up bed sheets, or old cut up pirate looking sails, attached to some random metal structure. And I really love this set because in my opinion because it’s artsy, abstract, and just plain weird looking. I also think really like that it’s being blown the entire time. The constantly flowing fabric adds another really small cool element to this PV

The other main set of this PV is what looks like a circular tunnel of lights. The different colored lights against the black background makes it look like Arashi is inside a giant neon sign. Which is awesome. It’s also an ingenious way to blatantly show all the lights that are needed to add such a high contrast to Arashi. This is also the background they use for the close-up shots. I think even the close-ups are done in such a smart way. It’s just Arashi standing right in front of the background being shot with almost a tube effect. Which makes it looks really interesting and unique. But it’s actually yet another way of making a cheap effect look more expensive and interesting. Arashi really is the master of making cheap PVs look good.

Another inexpensive way they make this PV look higher budget than it really is, is by using different camera filters. There’s literally 6 different filters used. The amber one, the blueish hued one, the high contrast light one, the clearer close-up shot one, the grungy sheet set one, and the black and white one. That’s all relatively inexpensive. But just by using different colors it makes the PV about 50% more interesting to watch. Because the PV is constantly changing it’s never boring. And when the music slows down towards the end of the song and it switches to the blueish looking camera filter it just firs perfectly for that part of the song. Even though Arashi is using basically the same exact filters they used for their Face Down PV, I don’t really mind.

These PV also has these random scenes where each member of Arashi is sitting in a chair and a bunch of men dressed in all black are trying to touch each member. Besides the homoerotic undertones of these scenes, which I approve of, I don’t really get what purpose they serve. They’re actually a little bit out of place.

Ok, wow, I’ve ranted way too much about this PV already, so I’m gonna end it by talking about one last thing, and that is, Oh my god everyone looks gorgeous! Like almost impossibly great. Like almost the best they’ve ever looked in PVs. So, “how is it possible these guys look this good at 30?” incredible. Even members I don’t really find attractive look absolutely amazing in this video. But of course, much like always, Nino and Sho win for looking the hottest in this PV.

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Such an intense opening scene.

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I wish they would stop panning so quickly, I can barely make the stuff out.

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Nino. *O*

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Aiba looks so unexpectedly good in this PV. 

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Gorgeous Nino. I apologize in advance for how biased these caps are most likely going to be.

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Sho this hair and outfit are working for you.

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This set is really cool.

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Wow MatsuJun looks good.

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The best Aiba has ever looked. *O*

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Nino this hair is cute, why couldn’t you have kept it for a little while?

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Even Ohno doesn’t look that bad.

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Nice jacket.

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Actually nice outfits overall.

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Jun….

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What an odd pose. Lol.

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Cutie.

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Flawless jacket swing.

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Adorable Nino.

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Lookin’ good Sho.

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Why are you so perfect? 

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Wow Aiba.

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I don’t even know what’s going on here.

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MatsuJun looks like he’s sitting on a throne.

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He looks so good.

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Nino is so gorgeous.

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Can’t get over the undertones of this. 

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Such a cutie.

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Nice amber effect.

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A little reminiscent of Face Down though. 

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Gorgeous baby.

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Another nice filter.

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But it was nice in Face Down too.

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Sho-kun. *O*

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No words.

An amazing S/mileage PV has arrived

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A few hours ago the PV for S/mileage’s new single, Tabidachi no Haru ga Kita, was uploaded onto S/mileage’s official youtube channel.

I wanted to review this PV pretty quickly because S/mileage PVs always seem to fall by the wayside on my blog anymore. And I do apologize for that. I do want to go back and review PVs that I’ve missed. Once I have time of course.

But I also wanted to review this PV quickly because I really really love it. It is such a change, and such a breath of fresh air, from recent H!P PVs. This PV is pretty simple and literally only has 2 sets, but what I love about this PV is that it’s so natural. The last few H!P PVs have all been filmed on sets and/or used a lot of cheap CG effects. Which makes for these stuffy sort of boring, predictable PVs. What I love about the Tabidachi no Haru ga Kita PV is that it is filled on sets, but it uses natural lighting which gives it this airy and light feeling. Usually Kikka gets all the natural lighting PVs. Do you realize how much better C-ute’s Kono Machi PV or Morning Musume’s Help Me PV would have been if they uses natural lighting or were filmed outside? A lot.

I also love that this PV isn’t the standard dance and close-up shot PVs. The do spice up the video, if only a little bit, by having the girls in a room. Granted they do mostly just sit around or do mundane things stretch or hide behind plants. Oh Kanana. But it still is a nice change and a little bit more than what we’ve been seeing lately.

And the girls just look completely natural and beautiful in these scenes. They’re styled in very normal clothes and just look like regular girls. To me each outfits and set is like 2 sides of the spectrum of S/mileage. The glamorous idol side, and the normal girl side. And maybe I’m in the minority for this, but I do love when idols are styled in normal clothes and look normal every once in a while. And not always over-styled and overly made-up. Don’t get me wrong I do love that aspect, but every now and then it’s nice to see them as natural beauties.

The other set is kind of boring because it’s just a white set. But it does get a few extra points for the natural light beaming throughout it. But I absolutely love the outfits. I guess H!P designers are really getting inspired from marching bands lately because S/mileage is wearing a marching band inspired top. Which is obviously a way different style than C-ute’s marching band inspired top. Especially since it’s like a mix between marching band and a sailor uniform. The skirt is really cute too, but it kinda looks a bit like the jackets from Suki yo Junjou Hankouki in skirt form. And double points for Take-chan wearing shorts to fit her tomboy image.

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Glad to see that H!P finally gets a legit set in a PV again. But whoa, Dawa’s shoes are gigantic.

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The suit case in the corner reminds me of ManoEri’s Sekai wa Summer Party PV.

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Gorgeous Ayaka.

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What a tease, they make you think it’s gonna be filmed outside.

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Love love love these outfits.

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Take-chan adorable in shorts.

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What a cutie.

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So glad Kanon has been keeping her hair this long lately. She looks so much better with longer hair.

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Meimi looks so mature in this PV.

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My love. *O* She’s so cute. 

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Rina is so adorable. I just wish she’d get a new hairstyle soon.

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Flawless.

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This part of the dance is so cute.

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Now where have I seen this dance move before?

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Oh yeah, I remember now.

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Kanyon is so adorable.

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Just so so adorable.

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This is a cute dance move too.

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Oh  Mei Mei and her vampire teeth.

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Gorgeous.

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What a cutie.

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Love love.

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Ayaka’s smile always looks so genuine, which is rare for an idol.

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Love that dress.

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Why do idols always hold up their pinky when they say the word onna? I don’t get it.

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Super cute.

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Look at Akari’s face.

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Such a Kana thing to do. Lol.

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Oh Mei Mei, such a bright smile.

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Adorable.

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Wow Meimi can jump pretty high.

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Look at the legs on Ayaka.

Berryz Celebration

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Recently Berryz Koubou’s PV for Asian Celebration was released.

And I have to admit I’ve really been waiting for this PV to be released. I’ve been instantly in love with the song since I first heard it. Just everything about it is just perfect. And it’s a real improvement from their lackluster Want.

Even thought the song is incredible, I’m only mildly impressed with the PV. Since the song is an electronic dance song they went for the most obvious PV theme, a dance club. In my review for Kisumai’s Shake It Baby PV I said how I find club PV to be boring because of how similar every club PV ever made is. And that’s painfully true in Asian Celebration’s case. Not only did they copy most club PVs, they copied their own club PV.

When I first watched this all I could think of is how incredibly similar to their Dakishimete Dakishimete PV.

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To such an extent it kind of looks like the sequel to Dakishimete Dakishimete, rather than its own PV.

The sets are understandably not 100% the same. Instead of speakers being prominent instead the Asian Celebration PV is filled with disco balls. Both PVs also have vibrant club lights.

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In Dakishimete Dakishimete it’s lasers and lights from disco balls, while in Asian Celebration it’s sparkles and lights from the disco balls.

And of course the most blatant similarity is the DJ booth.

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In both PVs it’s in the same exact place, and throughout each PV the members take turns being the DJ. And the sad part is, the Dakishimete Dakishimete PV is actually a better PV. It just has more things going on to make it more fun.

H!P PV directors have just brought lack of creativity to a whole new level. Nothing says “I’m out of ideas,” quite like copying a PV you’ve already made. But in Berryz defense it is hard to make a club themed PV anymore that’s completely original. I think NEWS’ Koi no ABO is one of the few cases where they had a club PV that was unique. Having them be hosts in the club made for a lot of different elements in the PV and interesting scenes. But it’s not like Berryz could make a PV like that. Especially since that’s the exact theme Dream Morning Musume used for their Shining Butterfly PV.

There is a plus to this PV however, and that’s how fun the PV actually looks. I really like that they girls look like they genuinely had fun shooting this PV. The girls just look so natural and pretty. I think everyone is styled exceptionally well. Those outfits are amazing, mostly because I’m a sucker for zebra print. And I have to say that surprisingly Captain stood out the most for me. As much as they were shoving Miyabi in my face every second I think Saki really shined in this PV. She actually did have quite a big of focus on her this PV, and she used what screen time she had really well.

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Nice DJ equipment. 

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A lot of people don’t like Miya’s hair in this PV, but I think she looks adorable with it.

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Wait, is she wearing circle lenses? Her eyes look different here.

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Love love love these outfits. I also really love the rainbow colored floor.

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Adorable Chii.

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Risako sexing up the place.

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Yurina looks simply gorgeous here.

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Wow Momoko doesn’t have her Momochi hair. How is the world still spinning?

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So cute. But I don’t really like this hair on her.

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Never mind, I change my mind. Miya looks pretty sexy here.

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Flawless Rii.

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This PV is overflowing with Miyabi.

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Too such an extent it’s hard to even seen the other members.

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Cuteness overload.

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I love how carefree Chinami looks.

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Wow Saki looks fantastic here.

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Just so gorgeous.

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Momoko still looks cute without her usual hairstyle.

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You’re killing me here.

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Even here Saki is bringing it.

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Adorable.

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Maasa is so pretty.

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Yurina. *O*

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This is such an awkward part of the dance.

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Just wow Saki.

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Super cute.

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Gorgeous.

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Saki. *O*

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Adorable.

Shocking exposé of KAT-TUN’s expose

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A few weeks ago the full PV for KAT-TUN’s recent single, Expose, was released.

And that means I’ve bringing you another installment of “PVs I put off reviewing because they are far too boring.” This time it’s obviously KAT-TUN’s PV. Also, this obviously isn’t really an expose, but I couldn’t pass up making that pun.

Is it just me or are KAT-TUN’s PVs getting more and more boring? KAT-TUN seem to be releasing extremely cheap PVs, then once you can’t take it anymore they throw you a few decent PVs just so you won’t lose interest completely. But right after that it’s back to horrible cheap PVs. To me it seems that H!P PVs are so cheap because they don’t want to spend too much money on a PV for a single that’s not going to sell all that well. But with Johnny’s it seems they make cheap PVs because their singles do sell a lot, and they’re still going to sell the same no matter how cheap the PV is so they figure why make an expensive PV?

Now, as a pretty critical fan I don’t really like cheap PVs. Well, I don’t think anyone actually likes cheap PVs. But they’re obviously a non-issue for most people since they keep making them. Curse you domestic fans who don’t care about PV quality. And since I actually do care about PVs, I’m going to continue to rip this PV, and any other cheaply made PV, to shreds.

When I first watched this PV I almost couldn’t believe this what they think passed for a PV. Most of the PV is shot from overhead, which is extremely annoying. It’s kind of like the effect of you looking down at KAT-TUN from a telescope. So they either look like ants you can barely make out, or you can actually see them clearly but the angle makes them looked squished and terrible. Not only is that bad enough, but they are also standing in what can be compared to a cave. Because they are in almost complete blackness and standing on water. The black backdrop and only having light shine on the members makes them fade completely into the background.

Luckily, that cave looking set only lasts for about 1/4 of the PV and they do lighten things up a bit. However, that just means they take the same exact water set they are on and turn into a day time set. Also, don’t forget to add some CG fog and and a CG rippling water effect that looks so obviously fake. And half of this KAT-TUN PV consists of them just splashing around in water. I thought I was watching Morning Musume’s Shabondama PV for a second.

There’s also this intense minute long rain scene for absolutely no reason. Seriously, it serves no purpose at all in the PV other than adding another water related element. I guess it technically clears things up a bit, because right after that they’re standing in front of some giant wooden bird that they bored from Arashi’s Lotus PV.

What I find so funny about this PV is how intense the members look throughout it. As if this PV is more serious than them just splashing around in water.

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There’s nothing I like more than fog you can’t see through.

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No, no it’s not hard to see them at all.

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Are you serious right now?

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Well, at least you can see the splash clearly. They know what the fans want.

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Oh look it’s my beloved Koki, I wonder how he looks in the PV? Too bad I have no idea.

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At this point these are close-ups.

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Kokame shot. Sorry couldn’t resist.

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There’s no dance so that lets Taguchi do whatever that’s about in the back.

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Yeah splash that water around intensely. 

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Because after all, all love is just soap bubbles.

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I’m sick of all the splashing already.

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Can’t stand that this is how close it gets.

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Well, this does make it easier to see. But I still don’t like it.

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Oh man, this PV is so intense.

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Taguchi’s been looking pretty cute lately. So, I’m sad that you can’t even see him clearly.

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Kame manages to look good from pretty much any angle.

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So, we can finally see them clearly, but now too much fake sun is blocking them. Why must you toy with me like this?

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That face.

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Why does it look like rain mixed with snow?

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So close to a clear shot.

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Now they’re just making it took bad on purpose.

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Ok, creepy wooden thing.

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Yeah, this is the face I’ve been waiting the entire PV to see.

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This too.

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Finally!

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So, it’s a bird.

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Too bad Arashi’s already done that.

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I have admit, these scenes are pretty cool.

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Koki’s such a cutie.

C-ute’s newest PV has me lost for words

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Nearly a month ago the full PV for C-ute’s newest single, Kono Machi, was released.

I know, I know, this post is way overdue. And I do apologize. But after seeing the PV preview and how simple the PV was I was so uninspired to write this PV review. I’m actually still uninspired, but it’s been a month and I’m sure my lovely readers have been waiting for this.  And I try not to be one to disappoint.

Sadly, after seeing the full PV my feelings towards it have remained exactly the same. The PV is so boring, and so simple, that I honestly don’t even know what to say about it.   This PV is literally one of the cheapest, simplest, and most boring idol PVs I’ve ever seen. I know I say that a lot with H!P PVs. Well, actually I say that this is the worst PV in H!P history a lot. But honestly I feel like I have to say that again, because it actually seems completely accurate and not an exaggeration this time. I mean this PV is almost at KAT-TUN’s Ultimate Wheels level of absolutely nothing going on.

The main theme of this PV is walking, which is something we’ve seen before in H!P with Buono’s co.no.mi.chi and W’s Aa ii na PVs. But what made those PVs fun, and actually watchable, was that even though they were poorly made they made up for it by having different places they walked in front of, different outfits, and had different sets for the dance scenes. Well, this song is too slow and doesn’t have dancing, so I’m obviously not really counting that, but you get my point.

In the Kono Machi PV each member is walking on the exact same town backdrop. Which I actually don’t like because the town has this weird block or mosaic look to it, and it makes it look too fake. Buono’s and W’s CG obviously looked more obviously fake, but at least they tried to play it up more that it was real by interacting with things in the background. The Kono Machi PV also has these split screen shots with two or more members, and the way that each of them are cut and pasted together just looks really bad and really cheap.

The rest of the PV is just them sitting in this really drab and washed-out gray room, just sitting on boxes much like in Morning Musume Kanashimi Twilight PV. Which I get that they only included for a little variety because of the lack of dancing. But it just makes an already simple PV look even more simple. Sadly, this is also the backdrop they use for the close-up shots, which was really a poor choice in my opinion.

Much like every simple PV the only thing that it’s got going for it is the girls themselves. And my god do they look gorgeous! The outfits for this PV are probably one of my favorite outfits C-ute has ever worn. Second only to the outfits they wore for their 3rd Love Escalation album jackets. I just absolutely love the marching band-esque type tops and their boots are incredible. Like I wish I could somehow grab them through my computer screen. Everyone’s hair is also really pretty. Especially Airi’s and Nakky’s. And Mai’s blonde hair makes her look super mature. Like, it’s incredible how much she’s grown up.

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I think the font forming a town skyline is so a cool effect.

KonoMachi2First shot of the PV and Airi looks gorgeous already.

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Airi is just killing me right now.

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There’s that weird mosaic town that kinda looks like a blanket.

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I actually don’t think this hair suits Chisato. She looks so much prettier with a darker shade.

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Mai Mai looking so fresh and mature.

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I get that the song is called this town, but are we really going to see nothing but shots of the town?

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Time for some obviously fake, completely unnatural walking.

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Maimi is such a beauty.

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Chisa kinda looks like an elf here. It’s the hair! And the fact that he ears are showing. XD

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Wow, that hair is working for you Saki.

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Cannot get over how mature and gorgeous Mai looks!

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You have no idea how annoyed I am that Airi’s earrings say two different things. Lol.

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Oh, what a lovely set you have.

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I liked it better when Momusu did it.

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Those shoes, I need them.

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That split screen is just terrible.

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Adorable.

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This split screen is even worse.

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I love how everyone else is doing an idoly poses, and then Mai is just standing there with a blank expression.

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I never really noticed before, but Nakky is pretty good at conveying subtle emotions.

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Look how pretty and not elf-like Chisa looks with her ears covered.

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So cute.

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Love and peace is all Airi is wishing for today. (Get it? Bad Momusu joke.)

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Nakky’s smile is super infectious.

Momusu’s new PV surprisingly doesn’t need much help

About a week ago the full PV for Morning Musume’s new single Help Me was released.

I know, I know this post is a week late and I’m sorry about that. But to all of you people that don’t live in the East Coast of the US we’ve had a severe cold front. So, cold that it was 22 degrees yesterday and I literally said, “Thank god it’s a little warm today.” And if you also didn’t know I still don’t have hear yet. So, lately I haven’t wanted to do anything put drink hot chocolate and curl under blankets. I only made the Koharu post because I began thinking about it and had to rush on the computer before I lost the blog post in my head. But after that I jumped under the covers again and unintentionally took a 12 hour nap, because I’m just too cold. It’s actually only 18 degrees here now, but I can’t wait any longer because the short version of Kisumai’s PV is already out!

Anyway, onto the review.

After watching the full PV, not a lot of my opinion have changed on it. Because, well, not a lot else had happened in the full PV compare to the preview. The PV is still the same incredibly cheap and boring PV with awful CG. I’ll never understand why they couldn’t just go film this at night around the city. Kind of like how Another Version or even just the Night Scene Version of Resonant Blue’s PV was. Do you know how much better the PV would have looked if they filmed in the city and then put those flashing effects over that? My god it would have been fantastic. Tell me this Aika waiting for the train scene doesn’t look perfect for, or could have easily fit into the Help Me PV?

But, sadly, once again the director of the PV dropped the ball completely and we’re left with a sub-par video that leaves us wanting more. So, I guess we’re left with nearly every other Hello!Project PV in existence.

Even though I am disappointed with the PV, I still like it one some level because I think I finally get what they were going for. I guess because the song is so electronic and robotic sounding they probably wanted to go for this surreal, overly bright, sort of computer city. (Get it? XD) I do get the feeling, especially during the dance scenes, of this futuristic Tokyo. And I have to say I absolutely love the PV when the chorus hits, those are my favorite scenes. Because all of the lights in the city move incredibly fast and it looks like when they speed up videos of the city and all of the lights are sort of scrambled and moving incredibly quickly. Which I guess is what they were going for. Maybe to show that Momusu is moving at an even faster speed than the city itself. I have to admit that’s pretty cool.

And this line of thinking also now makes more sense of all of the girls blinking into and out of existence. Keeping with the futuristic them I guess they’re in one giant computer program. There are also some weird microchip looking effect on the dance shot scenes that also point to that. And they seems to flicker a lot during the instrumental parts.

And another thing about this PV that bothers me is how you hardly ever see Haruna, Erina, or Zukki. To be honest, I never really noticed how often certain members get screen time until I became a blogger. I have no idea if screen time has always been this unfair during past PVs. But I do know that it is now. And it really sucks how unpopular and how little screen time my beloved Zukki gets. 

This is probably the only time I really love the CG.

Mizuki looks amazing.

Harunan looks great too. Tbh I never pay much attention to her.

I’m sure it takes so much practice and precision to do this, but it looks awkward to me. Like they’re some sort of spider monster. 

I love Sakura is in the direct center.

Look how horribly cut Sayumi is. Bad CG right there.

I don’t like this part of the dance either.

Ayumi has gotten so much prettier since she dyed her hair brown.

Look how high Haruna’s skirt is cut. Really solidifying the sexy image she wants. 

I love Masaki and all, but this hair does nothing for her.

We finally get to see Zukki and she’s upstaged by Haruna.

This is cute.

Just adorable.

Why do they insist on only putting Zukki in a ponytail?

At least Erina manages to standout in her few shots.

Thanks for pointing this out tumblr.

Love this effect.

Another really awesome effect.

Too bad it reminds me too much of Mikan.

I love that Haruka is wearing a hat. Fits her so well.

This is such an awkward hairstyle. I wonder if it’s because Riho’s hair is thin.

Just wow. *O*

Sayumi is seriously gorgeous.

For some reason Reina’s hair annoys me.

This random dance floor background is pretty cool.

So cute.

Sakura, seriously, ease upon the hands on your face.

Couldn’t help but laugh at the awkward dancing in the background.

Mizuki just looks perfect here.

What?

Computer program flickering.

I love how Sayu points during the otoko no ko line. Not quite.

Oh look, it’s that Momusu font again.

You can really notice all the computer/electronic overlays here.

Ryosuke’s mysterious debut PV

Recently the full PV for Yamada Ryosuke’s first solo single, Mystery Virgin, was released.

When I watched this PV there are a few things I noticed: how white the PV is, how simple it is, but more importantly how much is reminds me of horror movies. Well, not so much horror movies in general, just a series of movies in particular.

I don’t know if readers know this about me but I absolutely love horror movies. I’ve been watching them as long as I can remember, and have probably seen at least 500 of them. Now when I watch this PV all I can think about are the Cube movies. If you’ve never heard of them, I don’t really blame you. They are about 15 years old and weren’t exactly extremely popular. But I used to watch them a lot. The whole premise of those movies is, you’re trapped in a giant cube with like 500 rooms that will kill you if you stay in them too long. And both of the sets of the PV remind me a lot of the Cube sets. Especially the set where he’s dancing since he’s dancing in a tiny cube.

It’s just hard to decide whether he’s trapped in Cube 2

or Cube Zero.

Besides nerding out over the fact that the PV reminds me of Cube, the PV itself is extremely simple. And there’s just too much white going on. Not only is Ryosuke dressed in essentially all white with two different outfits, both sets are completely white. I don’t know if the makers of this PV were trying to go for a crisp and clean look, or they wanted the fans to think they’re in some weird Ryosuke heaven, I don’t know. It’s just too much white to such an extent that my favorite scenes are when they flip on the sepia camera filter. Just because it gives your eyes a break from all that white and it feels like there’s a little bit of variety in this PV.

But I shouldn’t be dogging the PV so much, as it does try to have a story line. Despite having a budget of what looks like $100 they did throw in some last minute story. The PV starts out with, not only the way the entire PV should have been filmed, but also Ryosuke falling backwards. Seemingly pushed to the ground by Ryosuke’s evil hood up twin. Most like everybody who finds themself in the Cube, he wakes up not knowing exactly where he is or what’s going on. I actually thought through most of the PV that the other Ryosuke was trying to steal his identity, but that wasn’t the case. Through most of the PV Ryosuke wanders the halls aimlessly, but somehow still finds time to dance.

Rysouke also notices there’s a camera and right then the PV went into KAT-TUN’s Run For You territory. Because the looming evil Ryosuke who doesn’t seem to really do his job since he only follows Ryosuke like twice, has a whole room of video that’s constantly monitoring trapped Ryosuke. What’s with another weird kidnapping and surveillance PV from Johnny’s? What are they trying to tell us? Or is this just the dream Johnny’s dorm?

Then miraculous, for reasons that aren’t explained, Ryosuke finds a disc and just instinctively knows where to put it. Which personally I think was a mistake because it made the contrast go up by like 150%. But he’s in luck because he defeated the Red Queen Ryosuke hologram and had a very Eagle Eye moment. (Please tell me people are getting these movie references?)

As a whole, the PV is just ok. I fault it for the simplistic sets and ridiculous dance. But at the same time I give it points because it at least attempted to add a story line.

Ryosuke looks cute here.

Ryosuke’s evil twin looming over him.

Love watching idols sleep. In a non-creepy way of course.

I just can’t with this dance.

You seem unsure of where you are Ryosuke. Try hard to see if you remember anyone wearing pig masks.

Apparently Ryosuke designed this jacket himself, too bad it’s hideous.

From this angle the set looks pretty cool.

What did they hire H!P’s choreographer?

Of course you’re lost you don’t have the savant telling you which numbers are prime. (Cube reference, for no one’s benefit besides my own.)

Ok, this is kinda hot.

This is unintentionally funny.

Ryosuke, you’re face isn’t helping much.

WTF is he doing?

Adorable.

These are the most awkward parts of the dance. The wannabe Michael Jackson moments.

Ryosuke you look much better in sepia.

Why is smelling his jacket exactly?

He does look pretty cute when he’s pretending to be scared.

Trying too hard to be sexy Yama-chan.

I didn’t realize this was KAT-TUN’s Run For You PV.

*O*

Now it’s really the Run For You PV.

It really is.

Make sure you pick up the magic disc.

This isn’t really what I was expecting.

Oh, no more evil Ryosuke.

But it’s a good thing he defeated the Red Queen before it was too late.

Cute.

SUPER GiRLS new PV isn’t cause for celebration

SUPER GiRLS will be releasing their 3rd album Celebration February 20th. And true to form a few days ago they released a PV for the title track.

I have to say, I am just really disappointed with this PV. It’s really a strange feeling. So far I’ve never not liking anything that SUPER GiRLS released. I usually cannot get enough of them. But this time both the song and PV are equally bland.

And that’s probably because they are trying for a more mature look and sound with this song. Which is fine, I actually kind of expected it since Akai Jounetsu had a more mature feel. But what was so great about Akai Jounetsu that it was mature while still remaining catchy. It was a touch more serious from their previous singles, but it still retained some of the fun and energetic SUPER GiRLS spirit. However, Celebration is a complete 180 from their usual sound, and honestly I was caught off guard. I wasn’t expecting something like this from them at all. The song sound just so boring and forgetful. It completely lacks personality.

The PV seems to focus mostly on dancing, which right there makes it boring. But not only is it just dancing they are dancing on a giant block, which is something that’s been done a few times in idol PVs before. For instance: Berryz Koubou’s Piriri to Yukou or AAA’s No Cry No More. But the fact that they are not only dancing on a giant square and wearing all white outfits, immediately makes me think of C-ute’s Everyday Zekkouchou. It’s just been done before and therefore feels very stale to me. However, they do make up for it a bit by being styled beautifully. Per usual, the girls look gorgeous. But not only that they look super mature. I mean, Hikaru cut her hair and I almost couldn’t even recognize her. And Ami, look at Ami! She’s seriously grown so much.

I also don’t really like the close-up shots so much. First off, they are just a red curtain. How boring. It’s uncreative backdrops like that I expect from H!P, not SUPER GiRLS. And Secondly, where are the adorable close-ups with 2-3 girls. You know where they do the same posing in unison. They’ve done those in pretty much every PV. It’s little things like that that make SUPER GiRLS unique.

The only parts of the PV I did enjoy are the present wrapping scenes. I think it’s cute that they’re playing off the title. It’s in these scenes you see the girls acting more natural and just adorable. Sadly these scenes only make up about 50 seconds of the PV. And when the video is nearly 6 minutes long, that’s nowhere near long enough.

These presents are actually wrapped beautifully. XD

Whoa what kind of filter are they using, cause that grass looks yellow.

Just wow Ami.

These outfits are really pretty.

Adorable Rino.

Aya has some really nice legs.

Hikaru, you look like a completely different person.

Saori looks really fresh and pretty here.

Adorable.

Rina looks so mature!

Ami just continues to always look flawless.

Rikataso looks super cute.

So so cute.

I love that they’re continuing the tradition of Mirei wearing some sort of hat.

Still think that Reira is one of prettiest members.

Kaede is judging Rino so hard.

Too cute for words.

This dance is a little too simple.

Adorable.

Ami needs to stop being so perfect.

And now they’re playing piano for no reason.

Look at Ruka being all gorgeous by herself.

What? XD

Adorable!

Such cute scenes in this PV.

Lolz at Mirei pouting.

I absolutely love that it turned into a giant present. Such a cool effect.

Berryz are Thai princesses in new PV

Last month the full PV for Berryz Koubous’ recent single, Cha Cha Sing, was released.

After watching the PV I am super impressed by it. To be honest, I’ve been really excited to see the PV since the profile pics with their PV outfits were revealed. I absolutely love the outfits they are wearing. They’re Thai princesses. Princesses! I mean, what’s not amazing and perfect about that? The girls look just beyond gorgeous in them. Though if you notice the most popular members are wearing red, while the rest of the girls are wearing blue. Obviously since Berryz has an uneven number of members when they wear 2 different colors it’s gonna be split 3-4, but it’s just interesting the way they decided to pick who got what color.

Moving on to the actual PV, the main set, oh who am I kidding, the only set looks really amazing. First off it’s huge and they really took advantage of that. The back drop is draped in this really vibrant, sheer fabric. While parts of the walls and stairs are covered with, what honestly look more Indian then Thai, cloths. The close-up shots set is a little more unimpressive, as it’s just orange fabric with stars. But overall the PV is very vibrant and colorful, which makes it eye catching. Between the girls acting silly, the group close-ups, and the sporadic floating gold text, the PV is also really fun and adorable. Hello!Project never makes expensive or impressive PVs, but they are sill usually enjoyable to watch. But that’s mostly because while I’m watching a PV, after I think critics, I usually pretty much think, “My god, my girls are so fantastic.” 

I love the set. But it also kinda looks like they took the fabric from their Koi no Jubaku costumes and threw it up there.

Perfect outfits.

Not really a fan of how it keeps switching from light to dark.

I like how even the dance is Thai inspired.

 

Hope they don’t use this gold filter too often.

Love this floating text. Ad Chinami looks positively adorable.

My god, could Yurina be anymore gorgeous?

Adorable.

I don’t like that Risako’s hair is more grey than purple. If she was dying purple, she should have done it 100%.

Yurina just looks incredible per usual. Adorable and gorgeous at the same time.

Saki looks great, I love her hair.

I think Maasa looks the best overall though.

Cute.

Lol.

So cute.

Wow Risako.

Oh Chinami, this is why I love you.

Yurina looks so amazing in this I could cry.

Himitsu.

Miyabi is pretty and all, but this hair does nothing for her.

Love this scene.

So adorable! *O*

Walk like an Egyptian.

Cute.

What is Momoko doing?

Love how they incorporate Thai writing in there.

Of course she had to get yurushite nyan in there.

Super cute.

*O*

Adorable ending.

Why Momusu’s new PV was the letdown of the year

Last mont the full PV for Morning Musume’s 50th single, and apparent double A-side, One-Two-Three/The Matenrou Show. I say apparent because obviously The Matenrou Show never got a PV at all. Which does fuel the flames a bit.

One-Two-Three was the single that was hyped so much. It seemed every chance they got H!P was teasing us even more with it. The gorgeous outfit preview from Hello!Pro Time. The fancams of the performance of it from Tokyo Girls Collection. And the dance shot that was uploaded weeks before the full PV was out.

Now, between all of this it was enough to absolutely fall in love with everything about this single. The outfits were gorgeous, sexy but still cute at the same time, each girl had unique and pretty hairstyle, making the members look incredible from head to toe. The dance shot showed so much potential, it was finally filmed in a well decorated set. It appeared that they finally put some real effort into it. And of course the song is absolulte perfection in my opinion. All of this gave not just myself, but the entire H!P fandom as a whole, these gigantic expectations for the PV. Expectations that sadly this PV couldn’t fill.

After watching this PV for the first time the only thing I could muster out was, “I’m so disappointed.” And I completely am, I feel like flipping tables over here. Never have I seen a PV set up to be such flawless perfection, and then drop the ball so completely. This PV had everything going for it. Flawless outfits, flawless girls, and an interesting dance set. All they had to do was make sure the close-up scenes weren’t awful and they’d be home free.

But apparently that was too much to ask. Instead the close-up shots consist of them standing in a room of mirrors acting like dolls on display. I don’t think quite possibly anything out there cheaper looks than glass/mirrors. But again I guess there is because if you look really closely I don’t even think they are even in a room filled with glass. To me it look like they just digitally created the effect. Genius. However, the whole dolls on display thing is kind of cool. But at the same time, Fantasy Juuichi’s jacket called and they want their concept back.

It also wasn’t enough to make the close-up scenes awful. No, they had to take it one step further and make it look like the entire PV cost $5 to make. And how does one pull of such a feat? It’s simple really, download some snowflake and splatter brushes for photoshop, cover the entire span of the PV in them, and call it a day. They really need to question however thought that was a good idea. And what really makes me angry is, you could excuse the PV because they had to split the budget for 2 different PVs. Except they didn’t at all. They were supposed to, but didn’t. Did they really give all the budget to promotions? I honestly can’t complain if they did because my girls sold over 100k.

But at the same time we are once again we’re left with a PV that’s only enjoyable to watch because the girls look so pretty. Which isn’t necessarily a bad thing, but I just always expect a little more from my idols.

Bored already to be honest.

Oh, dramatic close-ups.

Ayumi looks amazing.

I absolutely love how intense the dance is.

Haruka’s default doll pose just looks so uniterested. Lol.

Oh ew, do they have to stay in the same position for the entire close-up?

They haven’t even shown her face yet and the girls is already bringing it.

Just wow Mizuki, super gorgeous.

Poor Erina gets one of the worst hiarstyles.

Zukki looks a little awkward in her close-ups, but that’s ok.

You know, I never really pay much attention to Haruna, but she looks incredible here.

However, Mizuki is the realy stand out for me. She’s really been stepping it up lately.

I love Ayumi’s hairstyle.

Riho being all flawless.

WTF is with this pose?

Haruka’s close-ups still don’t look natural enough for me.

Adorable.

Sayu is just not standing out in this PV really.

I think  my readers should know by now that I’m a sucker when it comes to idol winks.

My baby Masaki.

She’s just so cute.

Ah, wink again.

They’re killing me over here.

I don’t even know why, but I just love this shot.

Harunan wink.

Simply gorgeous.

Ah Ayumi, you still look a little creepy at times. Lol.

Adorable.

Words cannot describe how much I love Masaki.

Really love this hairstyle, but H!P seems to be overusing it lately.

SUPER GiRLS send a big summer kiss

Ok everyone I am officially back to blogging. I am 100% out of my funk. I think I was officially out of my blogging funk while I was reading some idol related news and felt a little sad and thought to myself, “Oh, look at all the stuff I could be blogging about.” While I was in my funk I was just like, “Oh that’s cool, but lolz I’ll just wait for another day to post it.” So, I’m out of my funk and into this sort of semi blogging depression where I’m sad that I haven’t been blogging. And this is why I’m addicting to blogging and will probably never stop blogging.
I’m also going to take another approach to catching up. Usually when I am behind in blogging, I go in reverse order to catch up on everything I’ve missed. Mostly because I feel obligated to my readers to blog about the things I’ve missed. But quite frankly that approach makes blogging a little stale, and is the reason why I’ve yet to catch up with what I’m behind in. No, this time I’m just going to continue blogging like I’m not behind and then do PV reviews I’m behind in when it tickles my fancy. If it tickles my fancy. There’s 50/50 chance I’ll say screw it and not do them at all. It depends on how lazy I am. But if there’s a PV you really want me review, that I haven’t done yet, just request it on this post and I’ll put it to the top of my list. Just make sure it’s not YuiKaori’s Kimi no Yell, cause that is at the top of my list already.

Starting off with new PVs is SUPER GiRLS’ Puri Puri Summer Kiss. Now, I absolutely adore SUPER GiRLS so it was an obvious choice. Well, not so obvious in the beginning. It was toss up between SUPER GiRLS and Passpo, but since SUPER GiRLS PV looked more fun it was obvious.

One again SUPER GiRLS manage to do everything right with this PV. It’s a standard idol bikini PV which I’ve said several times I’m not a fan of. The fanservice is wasted on me as a female fan. For a bikini PV to impress me there has to be a lot of other elements than “look how sexy I look in this bikini.” Which is the failure of AKB48 bikini PVs. They do have other elements but the non-bikini elements are pretty lame or too short. And in the beginning of SUPER GiRLS’ PV they almost lost me.

Nearly the first half of the PV is nothing more than bikini fanservice. Which is fine, but again not my cup of tea. As the PV went on I was actually pleasantly surprised that there was something else going on in the PV. I’m glad they went down the Max Otomegokoro route. But their Max Otomegokoro PV was more of a games/summer festival PV, with Puri Puri Summer Kiss it’s a complete beach PV. And I absolutely love it. They added a lot of fun summer elements like hitting a watermelon, having a shaved ice eating contest, and playing in the ocean. There are just a lot of fun and silly elements to the PV. Like Reira falling off the ladder,  Hikaru being buried in the sand, and catching Rino eating watermelon out of the fridge.

I really enjoyed watching this PV. I think it’s a really fun summer themed PV. It’s not meant to be anything more. No flashy outfits or expensive sets. Which is fine, sometimes simple PVs are the best. My favorite scenes are when the girls are walking down the table runway.  I think they’re really cute. And of course I also love their unison close-up shots. I’ve come expect them from SUPER GiRLS. This PV really shows the girls acting silly and cute. Which is how I prefer my idol summer PV cute and fun, rather than sexy. Which is how I’ve prefer my idols to be all the time. Which I’ve said, I think, 500 times now.

But if you prefer bikini PVs for fanservice don’t fret they’re still catering to you. Besides the fact that the entire time they’re bikins in the PV, there are still other fanservice elements. But not really as much as you’d excpet. You can decide for yourself if that’s a possitive or a negative. The main fanservice they feature in this PV besides bikinis is the part of the dance where they shake their butts. And there’s like 5 different shots of it. During the dance, random close-up shots, and random close-up shots and the girls smaking them. Which at times is out of place because sometimes the scenes are just randomly thrown in there. The only other fanservice element to this PV is the girls kissing the camera. Which reminds me too much of AKBIdoling’s Chu Shiyou Ze PV. Yes, whenever any idol releases a PV where they kiss the camera I am forever going to compare it to AKBIdoling. They most likely weren’t the first to do it, but I compare them to it because the PV focused so much on it. Obviously SUPER GiRLS are kissing to keep with the title, and most likely, theme of the song which is summer kiss. But it’s still done for fanservice to the fans, who I guess can pretend the girls are kissing them. I don’t know ,I don’t really see the appeal of kissing the camera. Even if it was my male idols doing it, it would still seem stupid and pointless to me.

Am I the only one who thinks the girls only sign screams of lesbian overtones? XD

The PV just started and butt shots already.

I love this diving under dance move, so cute.

It’s cute that Ami and Ruka are in tubes.

This move is stupid. But my god look how gorgeous Reira looks. Is she starting to shed her tomboy image?

Ami is adorable, and I love her bikini.

They seem to be giving a lot of Rina in this PV, which is odd.

I cannot get over how pretty Reira looks.

Adorable Rino. But I’m starting to get annoyed that Mirei gets the same hairstyle in every PV.

Cute.

This is a pretty fun summery scene.

But it just reminds me too much of C-ute’s Shochuu Omimai Moushiagemasu PV.

Fanservice. And gorgeous Reira.

It reminds me too much of AKB48’s Baby Baby Baby PV.

Oh look, more fanservice.

Stupid dance move.

Super cute.

Reira. *O*

Lolz.

Work it Rino.

I don’t know why, but I really love this shot.

Adorable Ami.

Intense kiss close-up.

Will still forever remind me of AKBIdoling’s Chu Shiyou Ze.

What?

Cute move.

Lol.

Saori looks super pretty here.

If you liked  it then you shoulda put a ring on it.

Cute, but where have I seen this before?

Oh that’s right, in the Heavy Rotation PV.

Adorable.

Lol.

Cute.

Rino stole the watermelon from the watermelon jar.

Ruka is just stunning.

Those are actually pretty nice.

Look at Hikaru trying to look sexy.

Ami. *O*

Cute ending pose.

Momusu’s heart stealing new PV

Recently the full PV for Morning Musume’s upcoming new single, Renai Hunter, was released.

After watching the entire PV I could already tell the hate for this PV must be enormous. Well, let’s be real, this is a Morning Musume PV people would hate on it even if it was pure gold. But as always with Momusu, I’m going to go against what everyone else thinks and come out and say that I really love this PV. It was an absolute joy to watch. My girls are always a joy to watch awful PV or not. But the reason that I like this PV is because it looks like their  was some real effort put into this. Is the PV perfect? Absolutely not, there are tons of things which could be improved on, and don’t worry I’ll get to that part. Lately Momusu’s PV have had a lot more effort put into them. I don’t know if they hired a new director, or they realized the 9th and 10th gen are give them a popularity boost that LinLin and JunJun never could. What was it a month after Riho joined she already had double the members on her mixi fanclub or whatever mixi does? Seriously if they really build the 9th and 10h gen Momusu would be in a good place. They have all the perfect idol traits. But that’s another post all together. Whatever UFA is doing with Momusu PVs they really should continue. I feel like the Renai Hunter PV is almost there. To me it seems more like a transition PV in between awful and absolute gold. Now, I personally don’t think Momusu has only ever had a handful of really amazing PVs. But fans seem to forget that every time shiny new idol groups relase something. But the fact that the Renai Hunter PV has more going on than just dancing and close-up singing shots proves that my god they’re actually trying.

Now let’s start off with the main part of the entire PV which is the set. I absolutely don’t like the set at all, it’s just too simple. I mean it’s white, you can’t get anymore bare than that. They are basically dancing in a giant white box. With a box/ladder pattern on the walls and simple fluorescent lights on the ceiling. And it honestly looks like an office building. Not only that, the entire set makes the members look washed up. Since they are wearing silver outfits they some times blend into the background, which is a huge no-no. But there is something great about the set, and that’s that the entire PV was filmed using one set. Now, that actually sounds horrible. But what makes it great is, you can’t really tell everything was filmed in one place. The first close-up uses colored beads which block the background completely. And the second close-up blurs the background and uses a gray filter. It’s just brilliant.
Moving on to the next biggest part, which is actually the psrt you notice the most, which are the outfits. I hate the outfits. Since the song uses dubstep I’m going to assume they tried to go futuristic with the outfits. But why does everyone think futuristic means silver? It doesn’t. Silver, let alone metalic silver, hardly ever works in the present. And I hate that the outfits do not have a shape at all. It makes them all look like flat boards without a single curve. Which isn’t flattering in the slightest. The other thing that irks me is everyone’s outfit is split into colors by their gen. 10th has blue, 9th has red, 6th has black, and 5th has yellow. But Aika is lumped into the 6th gens black. I guess they wanted Risa to standout and be the only person with their own color. But it’s just not working for me. Yellow is the most vibrant color out there anyway, they coukd ahve put Aika in gray and it would have still worked.
Next the dance, which is awful. What happened to Reina’s explination that it’s like a zombie? I see no Thriller-seque moves, or even any moves that are remotely difficult. There’s just a lot of shaking, pointing, and dropping. It’s just really awkwad from start to finish. The 10th gen can handle something more difficult than this.
The close-up shots for me are some of the best scenes. I love the close-up singing scenes because I actually love the random hanging beads. I know they are cheap sets 101, and H!P uses them all the time. They just used them in Dream Morning Musume’s Shining Butterfly PV. But I love the beads in any PV. I think they are really pretty and add a nice effect. They also balance nicely with the lack of set otherwise. The second close-up scenes are nothing more but beauty shots. But I absolutely love them. The girls look stunning. And I love the slight wind on them. It reminds me of the close-ups from the Sexy Boy PV.
And saving the best for last, my favorite scenes. Which are obviously the magazine scenes. I think they’re adorable. A really simple and cheap effect, but it’s undeniably cute. You get to see some cute shots of the girls posing with lollipops, and the magazine itself has a few stats of the girls.

I love this font.

Awkward dancing already.

Gorgeous Risa.

I can’t even with this dance right now.

Even though it’s just pointing I do love this move. Just because of how synchronized it is.

Absolutely stunning.

Oh, Reina’s hair is down. People can finally stop complaining that’s it’s always up.

Sayumi looks really pretty.

Ayumi still comes off as a little creepy to me.

Risa is killing me with these close-ups.

Most awkward move in the history of idol dances. And Zukki can’t really even do it. Lol.

Aika looks amazing.

I don’t like how boyish Erina’s hair looks.

Wow, Zukki looks incredible. *O*

Poor Haruka looks like a deer caught in headlights.

Mizuki is brining it though.

Eh, Reina’s cover is a little boring.

I love Risa’a lollipop.

Adorable.

Riho’s ins’t that spectacular either.

Aika looks super pretty.

Love them.

Adorable.

Love Aika’s wink.

Wow, Mizuki’s is the best so far.

Erina trying to look sexy.

Gorgeous.

Zukki!

Not bad Ayumi, it’s actually kind of cute.

The pose is a little awkward, but still cute.

Absolutely adorable.

Meh.

Realy beautiful.

Mizuki looks so fresh and pretty.

No words.

Haruna needs to work on her posing.

Too sexy Eripon. It doesn’t work with her cute image.

I just wanna hug Masaki.

I love that Risa says she loves Morning Musume.

Arashi go hog wild in new PV

About a month ago the PV for Arashi’s new single Wild at Heart was released.

After seeing the PV preview for this song I had high expectations for this PV. I’m not sure if the PV is really as amazing as I was expecting it to be, but I definitely enjoyed it. It’s one of those idol PVs that are relatively cheap, but make up for it because it’s overflowing with personality. And I’ve come to the conclusion that Arashi are the kings of this format. As I was writitng this PV I was thinking of past Arashi PVs to compare it to, and I’ve realized that nearly every Arashi PV had a pretty low budget or was even on a cheaply made set. But most Arashi PVs are exciting to watch otherwise, which shows just how much you can really over look those things is the PV is good enough.

And this PV is no different, there’s only 4 different scenes with 2 different outfits. The main scene in this PV is Arashi standing around in a circle just lip syncing the song. Their also wearing the main outfits for this PV, which I actually like. They’re simple black suits and everyone looks pretty good in them. The only think that irks me about them are the cut of the pants. They’re awful slight capri, or should I say Aiba-length, and who really wears that length with a suit? This scene is pretty much the same format as the Troublemaker PV and even the Happiness PV. Where they were just told to stand and pretty much do whatever they wanted to. There are a lot of cute and funny scenes because of that. And true to form Aiba’s are the most interesting to watch. But Ohno is also really bringing his A game, which is a bit out of character.
Another main part of the PV is the dance scenes. They are probably my least favorite parts of the entire PV. Mostly because the outfits are god awful. They’re wearing this metalic purple jackets with what looks to be leopard print on them. And they’re just disgusting. Let’s be honest those are the jackets that elderly men wear when they go play slots or golf. And pairing that jacket with equally metalic gold pants just doesn’t work, it clashes completely. It’s the same exact color scheme they wore for NTV’s Best Artist 2010. The sunglasses don’t really bother me though, I kinda like them. They remind me of the booklet for their Boku no Miteiru Fuukei album. But I do have to admit the glittering beaded curtains they are standing in front of scream Arashi.
This PV also contains some, what I guess JE considers, fanservice. It’s basically Arashi is trapped in some sort of suitcase, which by the way doesn’t match the rest of the entire PV. I mean, what’s the whole point of these scenes? And the Arashi members are squeezed so tightly in the suitcase that they are all over each other and on top of each other. I’m sure  there’s some Arashi orgy joke in there somewhere, but I leave that up to you.
And though all of that none of those scenes even remotely compare to my favorite, and hands down the best, scenes in the entire PV. Which are: Arashi trying to fit thought a hallway they don’t quite fit into. This is nothing more then brillant camera angles, because at a couple of points you can see they fit perfectly fine. But these scenes are just the best, filled with the members overacting trying to squeeze and push through the walls. Maybe a Indiana Jones-esque scene with the walls closing in would more a little more exciting. But I’d honestly prefer corny overacting any day of the week.

I love how the PV starts out looking old fashioned.

Super awkward Sho dance. It actually looks like he’s falling. Lol.

So, MatsuJun gets to wear a hat as a nod to this drama. Yeah, that’s much better than Aiba’s solo and focus in the Lotus PV.

I’m digging Nino’s two-toned hair.

He looks cute in the hat though.

Overacting already, I love it.

Lol.

Invisible maracas.

Ok, maybe Nino needs to tone it down a bit.

Aiba owning the close-ups per usual.

And you know, whatever Ohno is doing here.

Seriously Sho, a hula move? Lol.

This is familiar somehow.

Oh that’s right, it looks like the same walls from their Believe PV.

Ohno looks cute here for some reason.

Adorable.

Try to be less creepy Jun.

Love it.

WTF is Aiba doing?

Lol.

What? I can’t even with this. Ohno is perfect in this PV.

Oh Aiba.

I’m not quite sure why Nino looks scared, but he looks absolutely adorable.

I do not like this outfits.

I mean, I didn’t realize it was 2010 again.

Oh, trapped in a box?

Miyavi did it first. XD

Nino, what are you doing?

Bit of a Sakurabia moment.

Nino just taking over, and poor Aiba getting a knee to the face.

Go ahead, brush your shoulder off.

How low can you go?

Cute.

Now it’s a complete Sakuraiba moment.

Aiba finally getting into it.

Hot.

I love Nino wants in on the action.

He really does.

Lol.