Arashi’s Dear Snooze

I’ve been debating over wether or not to make a post about the Dear Snow PV since it was first releases. I usually only make posts about PVs that are either so incredible I can’t contain myself from witting about the, PVs that are so disappointing I feel the need to rant about them. Which is why I don’t make posts about every single PV that comes out. And more recently why I didn’t make reviews of SCANDAL’S SCANDL Nanka Buttobase or Momoiro Clover’s Pinky Jones PVs. (I’m actually really waiting for the awesomeness that will be the Koko Natsu PV. It’s a lot better then MomoClo running around in random Native American outfits. XD) And actually that’s where most PVs sit, smack dab in the middle.


But Dear Snow is far beyond even average, or disappointing, it’s just plain boring. There is absolutely nothing to comment about. Not bad costumes, a bad set, or anything because nothing happens.

All you basically have to do is look at this picture, and it feels like you’ve watched the entire PV.

Oh wait, you might want to see it from a different angle. There, now you’ve seen the entire PV.

Because that’s all their is to it. This takes PV simplicity to a whole new level. The entire PV consists of them just standing there and close ups of them singing. And that’s it. H!P fans, myself included, cry when the PV is dance and close up. Yet I bet the legions of Japanese and international Arashi fans don’t even care, because the video is simple and elegant. The song is so beautiful that the PV doesn’t need to be flashy. And to that I completely disagree. I’m all for simplicity and elegance, when necessary, but I know the difference between simple and boring. But again that’s just my personal opinion. Honestly it feels like a waste, because the song is actually really pretty.

I guess I’m mostly so unimpressed by this PV because it’s the 3rd Arashi PV that’s done nothing for me. Don’t get me wrong I think Love Rainbow and To Be Free were great songs, but they were boring uninspiring PVs. But that’s what happens when you release 5 singles in one year, with 6 on the way. Arashi has been completely stretched too thin this year. They comes out with 2 of the best songs and PVs Arashi has released in a long time, Troublemaker and Monster. Then the next singles quality suffers greatly because of it. There’s no doubt JE didn’t expect to release all these singles, because if he did he would have spread the budget a little more. And by the way Troublemaker looked like it was pretty cheap to make, and look how it turned out.

Arashi-Dear Snow PV preview

A commercial and minute length PV preview for Arashi’s newest single Dear Snow, has been released recently. And talk about news that creeps up on you. These have been out for over a week, but I just completely missed them until now. Mostly due to the fact that this whole single completely slipped my mind. After Arashi announced that they would be releasing yet another single, Hatenai Sora, it completely slipped my mind that the PV for Dear Snow hadn’t even been released yet. XD

Since the song it’s pretty slow paced the PV of course is extremely simple. With hardly anything really going on. But that’s to be expected from Arashi. A majority of their PVs are super simple. And I was kind of expecting the PV to be winter themed since it’s called Dear Snow. But I guess that would seem out of place since Fall just started.


The only thing to really report about this PV so far is that MatsuJun and Nino are looking really good in it. Especially Nino, he looks super adorable.


Here’s the minute preview:




Here’s the CM:




Arashi also performed this song on Music Station. I thought the performance was really great. Even though most likely everything was lip synched except for solo lines. It was a great performance nonetheless. As always, you should watch the video quickly before Japan’s youtube czars deletes the video. XD

Arashi Dear Snow preview

A preview for Arashi’s 33rd single, Dear Snow, has been released. The song is being used as the theme for the film Ooku staring Arashi member Ninomiya Kazunari.

I’ve said in this blog several times before that I don’t really like ballads too much. So I was a little bit sad that this single is so slow paced. Since Troublemaker, Monster, To Be Free, and Love Rainbow were amazing I was hoping for another instantly catchy song. But after the third listen, I’m actually starting to like it. Despite the lack of singing ability in some Arashi members, Arashi does haramonize beautifully. So the chorus is definitely my favorite part of the song. It’s a pretty present song to listen to. And much like most of Arashi’s songs it has sickingly sweet lyrics you can’t help but not like.

Dear Snow will be released on October 6th. Here’s the preview.